Job Description
An exciting opportunity has arisen to join the UK Publicity Team within Universal Pictures International. Based in London, the UK Publicity team is responsible for driving talkability and generating unmissable moments through innovative activity that achieves true cut through for our eclectic slate of films.
We are looking for a Senior Publicity Manager to take a leading role on the team, creating and implementing original and stand-out publicity campaigns. This person will also head up our Influencer strategy, using their expertise to produce a best-in-class framework. An integral part of the team, the ideal candidate will be a seasoned publicist who has led on a number of high-profile theatrical campaigns, generating traditional and digital activations and has experience of handling top-tier talent and filmmakers.
Key Responsibilities
1. Develop and implement comprehensive publicity campaign strategies
2. Line-manage multiple direct reports, supporting and nurturing their professional development, as well as providing ad hoc support and being a role model to the wider publicity team
3. Work collaboratively and cross-functionally, developing strong relationships within the UK, EMEA & HO teams ensuring business needs/goals are met
4. Deputise for the Head of Publicity as and when required at internal and external meetings
5. Instigate forward-thinking, fresh and creative ideas and have strong insight of the current and future media landscape, with excellent contacts across print, broadcast and digital in the UK
6. Lead talent activity at junkets and premieres
7. Manage outside PR agencies and suppliers
8. Develop and nurture strong relationships with various media outlets, working across print, broadcast and digital
9. Lead and build an influencer framework and strategy, spearheading content creator initiatives and owning and developing excellent relationships across the influencer landscape
10. Lead ideation and management of events including screenings and activations
11. Manage budget activity on designated releases
12. Work closely with marketing, sales, brand departments and the EMEA/Global Publicity teams to ensure the strategic direction for each release is successfully implemented to plan
13. Ensure good stakeholder management, reporting effectively and concisely
Qualifications
About You
14. Adaptable, agile & flexible – able to pivot quickly, adapt strategies and deal with change.
15. Willing to learn – open to new skills, ways of working, how things work and why.
16. Good communicator – honest, transparent, and flexible depending on the audience. The ability to influence stakeholders.
17. Creative problem solver – universally creative and pro-actively seek solutions.
18. Commercially curious – continuously seeking to understand the market.
19. Willing to get stuck in – hard worker, who is not rigid with the ability to prioritise, manage own time and respond quickly and efficiently.
20. Resilient – not afraid to fall, getting back up and keep putting in the effort.
21. Passionate – energetic, engaged, positive and desiring to make a difference.
22. Kind – empathetic, caring, generous and willing to listen in all interactions.
23. Celebrates Others – team-spirited, lifting others up to succeed.
Skills/Qualifications
24. Excellent knowledge of all aspects of publicity with the ability to devise and execute innovative marketing campaigns
25. Demonstrated theatrical publicity experience coupled with a track record of achievement
26. In-depth understanding of digital media and influencer marketing with extensive experience managing publicity and influencer agencies
27. Strong experience ideating and producing events including screenings, junkets and film premieres plus the development and execution of creative initiatives and activations
28. Strong team player with ability to build and maintain relationships both internally within the organisation and externally
29. Excellent communication skills (both oral and written) coupled with excellent presentation skills
30. Excellent planning and organisational skills with the ability to work to tight deadlines in a fast-paced environment
31. Demonstrated experience of working within a dynamic and fast paced demanding environment
32. Excellent knowledge of the theatrical market and landscape
33. Experience with creative development
34. Agency management experience
35. Line management experience
Additional Information
NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.
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