Business Development Manager – Apprenticeships
Location: West Midlands (Hybrid)
Salary: £40,000 – £45,000 + Bonus
Contract: Full-time, Permanent | Hybrid
Are you passionate about apprenticeships, work-based learning, and employer engagement? This is an exciting opportunity to lead the development of apprenticeship programmes across the West Midlands, helping businesses build skilled, confident teams while supporting learners into high-quality training opportunities.
About the Company
You will be joining an established, forward-thinking training provider delivering high-quality apprenticeships, work-based learning, and skills programmes across the West Midlands. The organisation is committed to creating opportunities for learners and employers alike, with a strong focus on innovation, collaboration, and measurable impact.
Benefits include:
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Competitive salary (£40,000 – £45,000) plus bonus potential
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Hybrid working with flexibility across the West Midlands
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25 days holiday plus bank holidays
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Mileage and expenses paid for regional travel
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Ongoing CPD and professional development support
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Clear progression routes and supportive management
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A collaborative, dynamic culture where success is recognised
About the Job
As a Business Development Manager, you will be responsible for driving apprenticeship growth and employer engagement across the West Midlands. You will identify new business opportunities, manage employer relationships, and ensure targets for apprenticeship starts and revenue are achieved.
Key responsibilities include:
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Developing and maintaining employer partnerships across the West Midlands
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Promoting the full range of apprenticeship and work-based learning programmes
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Delivering effective sales strategies to achieve apprenticeship start and revenue targets
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Preparing tailored proposals, presentations, and contracts for prospective employers
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Attending employer meetings, networking events, and regional skills events
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Collaborating with internal teams to ensure smooth onboarding and delivery of apprenticeships
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Providing market insight, supporting tender/bid development, and contributing to regional growth strategy
Ideal Candidate
The ideal candidate will have experience in apprenticeship sales, employer engagement, or work-based learning business development, with a track record of meeting targets.
You will bring:
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Proven success in achieving apprenticeship starts, sales, or revenue targets
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Strong knowledge of apprenticeship funding, delivery models, and work-based learning programmes
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Excellent communication, presentation, and stakeholder management skills
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Ability to identify, develop, and convert new business opportunities
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Confidence working autonomously and managing regional priorities
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Full UK driving licence and flexibility to travel across the West Midlands
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Passion for skills development, apprenticeships, and workforce growth
Apply Now
If you are motivated to grow apprenticeship programmes and develop strong employer partnerships across the West Midlands, we want to hear from you. Apply now to become a Business Development Manager – Apprenticeships, helping learners and employers achieve their full potential through high-quality work-based learning and training opportunities