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Senior paid media manager

Bolton
TAL Agency
Paid media manager
£50,000 - £80,000 a year
Posted: 21 September
Offer description

About the Role:

We are looking for an experienced and highly motivated Senior Paid Search Manager to take ownership of our paid search campaigns across multiple platforms.

This role is ideal for a performance-driven professional who can manage accounts with little to minimal supervision and is eager to grow into a senior position within 6 to 12 months.

You will play a crucial role in the growth of our growing client base by optimising campaigns and leading performance marketing strategies.

Key Responsibilities:

* Independently manage Google Ads, Google Shopping, and Performance Max campaigns to maximize efficiency and profitability.
* Oversee and optimise paid search and paid social accounts, ensuring KPIs, CPL and ROAS targets are met.
* Implement and refine bidding strategies, audience targeting, and budget allocation.
* Analyse and report on campaign performance using Google Ads reporting, meta Ads reporting, GA4 and Supermetrics to provide actionable insights.
* Identify growth opportunities and proactively test new strategies to improve performance.
* Conduct A/B testing on ad creatives, copy, and landing pages to enhance conversion rate.
* Stay up-to-date with industry trends, platform updates, and best practices to keep campaigns competitive.
* Lead and mentor a junior PPC team member/s, providing guidance and performance feedback.
* Collaborate with internal teams to align paid media strategies with broader marketing objectives.

Requirements:

* 4+ years of hands-on paid search experience managing Google Ads & Meta Ads campaigns with a strong focus on Google Search, Google Shopping and Performance Max.
* Proficient in GA4 with the ability to analyse data and generate insights.
* Proven ability to manage accounts independently and make data-driven decisions.
* Strong knowledge of keyword research, audience segmentation, and bid strategies.
* Experience working with feed management tools and optimising product listings.
* Ability to work in a fast-paced environment and manage multiple campaigns simultaneously.
* Excellent analytical skills and attention to detail.
* Leadership experience or willingness to mentor and train a junior team member.
* Strong communication skills and the ability to present insights to clients and key internal stakeholders.

What's in it for you?

* Clear career progression – Opportunity to grow into a more senior role within 6 to 12 months.
* Competitive salary
* Bi-annual pay reviews
* Unlimited annual leave
* 4-day WFH (1 day in the office per week - you can do more in the office if you wish).
* Regular team socials
* £500 towards training and development to keep you ahead in the evolving digital landscape.
* Wellness days to recharge and reset
* A collaborative and results-driven team environment with opportunity to develop.

If you are a results-oriented Paid Search professional looking to take the next step in your career, we'd love to hear from you

Apply now and be part of a dynamic team that values innovation and performance.

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