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Head of sales /country manager uk

Lichfield
Ascom
Country manager
Posted: 6 October
Offer description

October 6, 2025


Ascom is a global solutions provider focused on Healthcare ICT and mobile workflow solutions. Headquartered in Switzerland, our business spans across 19 countries, and has been supporting the healthcare industry for 160 years by providing them with technology to enable them to support their communities.

Our systems are used in over 12,000 hospitals worldwide and handle more than 800 million alerts each year. Our solutions positively impact the lives of everyone who visits 1 of the hospitals or care-homes we work with.

Lead, inspire, and drive growth as our UK Country Manager!

Are you a dynamic leader with a passion for driving business success and building high-performing teams? Were seeking an exceptional UK Country Manager to spearhead our UK operations, delivering financial and operational excellence while shaping the future of our organisation.

What Youll Do:

1. Take full ownership of the UK market, with end-to-end P&L responsibility.
2. Develop and execute focused sales strategies to drive growth and competitiveness across selected market segments.
3. Lead, coach, and empower the sales team to exceed targets, fostering a culture of performance and collaboration.
4. Build and nurture strategic relationships with key clients, strengthening our brand and securing long-term partnerships.
5. Represent ascom at trade shows and industry events, elevating our market visibility and generating new business leads.
6. Align sales and operational teams with strategic objectives, using data-driven insights to monitor and improve performance.
7. Deliver agreed financial targets (Incoming Orders, Net Revenue, EBITDA) and ensure compliance with legal and company policies.
8. Drive employee engagement and lead the Senior Leadership Team, promoting collaboration across all functions - even within a matrix structure.
9. Plan and optimise go-to-market and delivery models for direct sales, channel partners, strategic partnerships, and clinical solutions.

What Were Looking For:

10. Proven experience as a Country Manager, Managing Director, or similar general management role with full responsibility for business outcomes.
11. Broad expertise in sales, service delivery, product management, and marketing.
12. Demonstrated success in senior sales roles within dynamic, high-growth organisations.
13. Experience with both hardware products and software/solution sales.
14. Strong financial leadership, with the ability to set KPIs, objectives, and performance measures.
15. Excellent analytical, problem-solving, and organisational skills.
16. Inspirational leadership, coaching, and change management abilities.
17. Outstanding communication, presentation, and relationship-building skills.
18. MSc/MBA/MA in business administration or a relevant field.
19. Fluency in English, with excellent verbal and written communication.

Why Join Us?

20. Be at the forefront of strategic decision-making and innovation.
21. Lead a talented team and shape the future of our UK business.
22. Enjoy a collaborative, supportive environment with opportunities for growth and development.

Ready to make your mark? Apply now and help us drive success in the UK market!

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