Social network you want to login/join with:
Job Description
The Head of Design plays a critical role in strategically driving the success of multiple departments through effective trend building, strategic planning, and range building. Working collaboratively with leaders across Merchandising, Buying, Sourcing, Technical, Global Commerce, and Creative & Marketing, they are responsible for leading teams to achieve directional and commercially successful outcomes for the departments and wider business.
You will lead the product strategy for multiple departments, managing a team of Designers and working collaboratively with the wider Retail team to deliver a commercial and trend-led range that is loved by the WW ASOS Design customer, globally.
You will be collaborative, organized, and strategic, with your finger on the pulse of fashion—always looking to push the range for our global markets forward.
Contribute to design direction and ensure that product design aligns with the strategic vision, focusing on delivering a compelling and commercial offer appropriate for our target customer.
The Head of Design will contribute to WW ASOS Design's success and growth by managing and developing a highly creative design team.
What you’ll be doing:
* Head of Design covering Casual, Knitwear, Formalwear, & Denim
* Supporting the EVP Creative & Design Director to contribute to the product and design vision for WW ASOS Design
* Working collaboratively with colleagues across Womenswear product departments including Buying, Merchandising, and Technical management to create the range
* Overseeing range development, ensuring the product reflects the Brand strategy, the range is without gaps or duplication, and the season is logically and commercially thought through
* Shaping a strategy for your departments aligned with the wider Commercial and WW ASOS strategy, understanding how the range fits within the overall ASOS portfolio
* Collaborating with other functions to deliver the WW ASOS strategy
* Driving and embedding a best-in-class proactive team to support the delivery of WW ASOS Design's Brand of the Future
* Managing the WW ASOS Design teams
* Identifying new product opportunities in the market and actioning them in a commercial manner
* Managing the process of creating a balanced range, developing Big deals, key seasonal shapes, trends, and items for the WW ASOS Design customer
* Collaborating across departments and functions, including Creative & Marketing, to communicate the design vision
* Shaping the product direction and strategy with key partners
* Operating as a senior manager within the Commercial division, working closely with WW ASOS Heads of Design, Buying, Merchandising, and the wider Retail team to deliver profitable departments despite market shifts
* Anticipating the needs of the 20-something customer using sales data, customer profile analytics, and trend information to deliver commercial product ranges and shape the division's future
* Working with global leaders to understand planning and trading strategies, identifying new opportunities to support global requirements
* Building and leveraging relationships with internal teams to evolve the strategy
* Driving lean, agile processes within departments
* Maintaining awareness of global competitors’ product offers to pivot team activity and manage risks
* Analyzing trading patterns, advising teams, and taking action on unforeseen sales reactions
* Working with Head of Categories to ensure timely product reviews and sign-offs
* Guiding team on range building, considering options, ALB strategy, and global requirements
* Ensuring principles of brand purpose and Fashion with Integrity are embedded within the team
* Leading business-wide initiatives and projects, championing change
* Establishing styling and visual merchandising guidelines with Studios
* Building a strong team with a focus on future talent development
* Providing clear direction, development, and feedback to the team
The Role:
The Head of Design plays a critical role in strategically driving the success of multiple departments through effective trend building, strategic planning, and range building. Working collaboratively with leaders across Merchandising, Buying, Sourcing, Technical, Global Commerce, and Creative & Marketing, they are responsible for leading teams to achieve directional and commercially successful outcomes for the departments and wider business.
You will lead the product strategy for multiple departments, managing a team of Designers and working collaboratively with the wider Retail team to deliver a commercial and trend-led range that is loved by the WW ASOS Design customer, globally.
You will be collaborative, organized, and strategic, with your finger on the pulse of fashion—always looking to push the range for our global markets forward.
Contribute to design direction and ensure that product design aligns with the strategic vision, focusing on delivering a compelling and commercial offer appropriate for our target customer.
The Head of Design will contribute to WW ASOS Design's success and growth by managing and developing a highly creative design team.
What you’ll be doing:
* Head of Design covering Casual, Knitwear, Formalwear, & Denim
* Supporting the EVP Creative & Design Director to contribute to the product and design vision for WW ASOS Design
* Working collaboratively with colleagues across Womenswear product departments including Buying, Merchandising, and Technical management to create the range
* Overseeing range development, ensuring the product reflects the Brand strategy, the range is without gaps or duplication, and that the season is logically and commercially thought through
* Shaping a strategy for your departments aligned with the wider Commercial and WW ASOS strategy, understanding how the range fits within the overall ASOS portfolio
* Collaborating with other functions to deliver the WW ASOS strategy
* Driving and embedding a best-in-class proactive team to support the delivery of WW ASOS Design's Brand of the Future
* Managing the WW ASOS Design teams
* Identifying new product opportunities in the market and actioning them in a commercial manner
* Managing the process of creating a balanced range, developing Big deals, key seasonal shapes, trends, and items for the WW ASOS Design customer
* Collaborating across departments and functions, including Creative & Marketing, to communicate the design vision
* Shaping the product direction and strategy with key partners
* Operating as a senior manager within the Commercial division, working closely with WW ASOS Heads of Design, Buying, Merchandising, and the wider Retail team to deliver profitable departments despite market shifts
* Anticipating the needs of the 20-something customer using sales data, customer profile analytics, and trend information to deliver commercial product ranges and shape the division's future
* Working with global leaders to understand planning and trading strategies, identifying new opportunities to support global requirements
* Building and leveraging relationships with internal teams to evolve the strategy
* Driving lean, agile processes within departments
* Maintaining awareness of global competitors’ product offers to pivot team activity and manage risks
* Analyzing trading patterns, advising teams, and taking action on unforeseen sales reactions
* Working with Head of Categories to ensure timely product reviews and sign-offs
* Guiding team on range building, considering options, ALB strategy, and global requirements
* Ensuring principles of brand purpose and Fashion with Integrity are embedded within the team
* Leading business-wide initiatives and projects, championing change
* Establishing styling and visual merchandising guidelines with Studios
* Building a strong team with a focus on future talent development
* Providing clear direction, development, and feedback to the team
Qualifications:
We’d love to meet someone who:
* Proven WW experience is a requirement
* Shows strong awareness of current trends, retail market conditions, and opportunities within a global context
* Has a proven track record in design within a fast-paced, rapidly changing global retailer
* Demonstrates the ability to drive the success of multiple departments through strategic and commercial thinking
* Can influence and gain buy-in from the team and leaders to maximize opportunities
* Embraces and champions change within the wider team
* Presents performance and strategy confidently to the team and management
* Deep understanding of the ASOS customer and segmentation, reflected in decision-making
* Demonstrates a commercial and analytical mindset, leveraging data and insights
* Uses market insights for decision-making to benefit the business
* Builds strong relationships with internal stakeholders at all levels
* Has an effective, inclusive management style, role modeling positive behaviors and providing clear direction
* Deep understanding of the ASOS 20-something customer and segmentation
Additional Information:
Benefits:
* Life Assurance
* Private Medics
* Group income protection
* Pension
* Staff discounts
* Holiday and celebration days
Why take our word for it? Search #InsideASOS on our socials to see what life at ASOS is like.
#J-18808-Ljbffr