Job Description
Full-time Senior Media Buyer (Growth Strategist)
Salary: £30,000.00-£40,000.00 per year
Birmingham - Office-based
We are looking for a Senior Media Buyer (Growth Strategist) to join our online shopping marketing agency in Birmingham, UK. This job is perfect for someone passionate about using paid ads, especially Facebook/Meta ads, to drive big growth for businesses. As our Growth Strategist, you'll be key to shaping our clients' brands. You'll use data analysis and strategic planning to unlock growth opportunities. You'll bridge our creative and analytical teams, ensuring innovative yet data-driven strategies. Through strong leadership, you'll boost team skills and help our agency become a top name in e-commerce growth.
You'll need experience successfully managing and expanding ad campaigns and proving your work led to real results. As our Growth Strategist, you'll create plans to help our new clients grow. You'll lead a team and train junior members. You'll help our clients' online stores thrive..
What success looks like:
* Growing client projects and improving their ROI and customer acquisition
* Leading the growth strategy team, making them better at their jobs
* Working with other teams to take a unified approach to growth
Responsibilities
* Strategic Planning: Analyze new client profiles to develop customized growth strategies that align with their objectives and market opportunities.
* Campaign Management: Oversee and manage paid advertising campaigns on Meta and other platforms, ensuring optimal performance and alignment with client goals.
* Performance Analysis: Regularly review campaign results, providing actionable insights and adjustments to strategies as necessary.
* Team Leadership: Lead, manage, and mentor junior team members, fostering an environment of growth and learning.
* Cross-Functional Collaboration: Work closely with creative, analytical, and account management teams to ensure cohesive and effective growth strategies.
Skills:
* Proficiency in managing and scaling paid advertising campaigns, particularly on Meta platforms.
* Strong analytical skills, with the ability to translate data into strategic plans.
* Excellent verbal and written communication skills, with the ability to present strategies and results to clients and team members.
* Leadership and management skills, with a focus on mentorship and team development.
Education:
Bachelor's degree in Marketing, Business, or a related field is preferred.
Experience:
* At least 2 years of experience in managing paid ads, with a strong preference for experience with Meta platforms.
* A portfolio of successful client projects, including specific results, insights, and strategic highlights.
Certifications:
Certifications in digital marketing or advertising platforms (e.g., Meta Blueprint Certification) are advantageous.
Personality Traits:
* Down to Earth: Practical and attentive in approach, with a focus on careful execution.
* Team Player: Collaborative, understanding the importance of teamwork in achieving success.
* Well Organized: Exceptional organizational skills, with meticulous attention to detail and the ability to manage multiple tasks efficiently.
This role offers the opportunity to be at the forefront of digital marketing innovation, contributing significantly to the growth of diverse DTC brands. If you are driven by results, excel in strategic planning, and are looking for a leadership role within a dynamic team, we would love to hear from you!
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