About the Role
We are looking for a dynamic Brand Specialist to drive the growth of our Brands full-price sales across NEXT UK, NEXT International, and SEASONS. This is a fantastic opportunity to become a key player in shaping the brand's presence and success within a leading retail environment.
Reporting into the Commercial Director, the Brand Specialist will work closely with cross-functional teams including Buying, Merchandising, Design and Marketing to accelerate brand growth and maximise business opportunities.
You will be responsible for leveraging data insights to optimise product ranging, trading strategies and marketing activities that deliver results. You’ll build strong partnerships both internally at NEXT and externally with key client stakeholders to ensure alignment and success.
Key Responsibilities
* Accountable for growing the Brands full-price sales through NEXT UK, NEXT International and SEASONS (where applicable).
* Build partnerships across key stakeholders at NEXT – including Buying, Merchandising, Design and Marketing teams – to accelerate brand growth and maximise business opportunities.
* Build partnerships with the Client's senior leads.
Product Ranging
* Support budget planning, option planning and ranking.
* Support the Buyer on product assortment by using insights from previous and current seasons, and leveraging brand information to drive assortment decisions.
* Identify growth opportunities through Label data analysis.
Trading
* Continual review of sales by size and responsible for updating size guidelines.
* Support in-season trading and replenishment access to Brands' available stock file to make quick decisions.
* Implement and review the performance of Label, continually reviewing conversion to stock and switching off slow lines.
* Optimise International sales opportunities through data insights.
* Reviews markdown / RTB.
* Conduct regular competition analysis.
* Ensure all new AI functionality is being implemented.
* Daily checks to ensure operations are running to SLA items live refurb queries etc.
Marketing
* Work with brand leads to continually ensure best-in-class content and brand assets are utilised.
* Responsible for best-in-class delivery of the brand in terms of copy, imagery, tabbing and social media exposure (based on tiering).
* Ensure the product is placed in all relevant BAU campaigns.
* Responsible for ensuring the brand is aligned to NEXT's sustainability vision.
* Work in collaboration with marketing and clients to drive traffic initiatives.
* Supports implementation of SEO enhancements.
Meetings
* Responsible for reporting sales weekly and monthly and driving actions to support growth.
* Organise monthly and quarterly performance meetings.
* Follow through all actions from meetings.
* Attend relevant internal client meetings.
* Attend all buys.
About You
You will be a proactive, commercially savvy professional with a keen eye for data and detail. Confident in building relationships across teams, you thrive in collaborative environments and know how to influence decision‑making at all levels. Your experience in trading, ranging and brand management means you understand how to translate insights into action. A highly organised self-starter you are driven to deliver measurable impact and take pride in pushing the brand forward within a fast-paced retail setting. A passion for brand excellence and sustainability will see you stand out in this role.
Sponsorship
Candidates wishing to apply who would require sponsorship for this role will be required to meet the Home Office sponsorship requirements. For further information please see: encourage early applications for our roles as our recruitment process begins as soon as the role is advertised. If we successfully fill the position this advert may close earlier than planned.
Required Experience
Manager
Key Skills
Digital Marketing, Marketing, Management Experience, Profit & Loss, Analysis Skills, Microsoft Powerpoint, Market Research, Project Management, Product Management, P & L Management, Product Development, Branding
Employment Type
Full-Time
Experience
years
Vacancy
1
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