Job Description:
An exciting opportunity for a candidate passionate about digital, data and processes.
Artus Air are looking for an experienced, data driven, and highly organised B2B marketer to join their marketing team. Reporting to the Head of Marketing, the Marketing Operations Manager will help shape the marketing function in Artus Air and will be responsible for implementing frameworks to ensure the smooth running of the department as well as campaign delivery.
A varied role, you will manage everything from face-to-face events to digital campaigns, confidently working across all marketing channels to own the effective execution of the marketing strategy.
To succeed in and enjoy this role, you must like working with data, automation systems, and processes as well as being confident working cross-functionally to create content and gain campaign engagement from the wider team. You must enjoy managing projects and use clear, effective delivery frameworks and communication strategies. The ability to meet tight deadlines with great project and stakeholder management skills is essential.
Successful candidates will feel comfortable working in a fast-paced, entrepreneurial scale-up both autonomously and as part of a team. Face to face interaction is key to our inclusive culture and customer focussed brand; you will be required to work from Artus Air’s Edinburgh office two days a week with occasional travel to their London office and also UK wide for events.
Key Responsibilities:
• Digital campaign creation.
Create end to end multi-channel campaigns. Tracking success, analysing data, and sharing findings with Head of Marketing.
• Functional content management and creation.
Driving the creation of content like case studies and blogs. Ensure all external facing content is up to date, shared internally, and stored correctly. Owning the management of marketing calendars. For example, events and social media.
• Event management.
Project management of face to face and virtual events including logistics, stakeholder and supplier coordination, internal briefings, lead management, and marketing automation administration.
• Lead nurture and lifecycle management.
Management of leads and nurture processes including workflow creation in marketing automation, data segmentation and cleansing, touchpoint mapping, engagement reporting, and marketing to sales lead handover processes.
This list is indicative of duties and / or responsibilities and is not exhaustive, the role will develop over time, and this will be reflected in the job specification.
About the Person
Qualifications:
• University Degree of a directly relatable or transferable subject
Key Skills and Competencies:
Essential
• Ability to create and execute delivery processes
• Marketing automation
• Project management
• Data analytics
• Highly organised, methodical approach
• Empathetic communicator
• Team player and collaboration
Desirable
• HubSpot experience is a bonus
• GA4
• Google Search Console
• SEMrush
• Project management qualification
• Looker studio
Outlook and Approach
• Focus on quality. Consistently deliver work to the highest possible standard with the goal of providing a quality experience of Artus Air marketing for our customers, partners, and colleagues.
• Lead positive change. Employing a growth mindset to continually analyse marketing’s approach and how we can do things differently to deliver better outcomes for our team and customers.
• Doing what is right. Being self-aware and conscious of your impact on others. Leading with kindness and thoughtfully making decisions that are right for the business and our planet.
• Succeed together. Collaboration is key. Adopting a ‘One Team, One Dream’ attitude to get things done and work cross-functionally to bring colleagues along on the marketing journey.
Why join our team?
· Make a positive impact on our environment at scale
· Opportunities for professional development and training
· A chance to play a pivotal role in the impact of Artus Air marketing
· 25 days holiday in addition to English bank holidays
· Competitive salary
· Team bonus scheme
· Cycle to work scheme
· Pension; company NEST scheme, 4% matched salary sacrifice
· 3 months fully paid parental leave