Job Title: Paid Social Consultant
Do you have the following skills, experience and drive to succeed in this role Find out below.
Client: Fintech Brand
Location: Hybrid
Contract: Full-Time, Initial 6-Month Contract (with potential for extension)
Experience Level: 3+ years
Salary (pro rata): £40-45k depending on experience
We are supporting a growing Fintech brand with an important Paid Social Consultant position. While we are looking for experience in the sector, more importantly we are looking for someone highly motivated and strong communicator. While it's an FTC, we want someone who wants to stick around and grow in the role longer term.
Here's more from our partner.
The Opportunity
We’re partnering with a forward-thinking client to find a Paid Social Consultant with a sharp performance mindset and deep platform expertise. This is an opportunity for a results-driven marketer who goes beyond execution—someone who understands the commercial impact of Paid Social and knows how to translate insight into strategic growth.
The successful candidate will take ownership of performance-led campaigns across platforms including Meta, TikTok, and Reddit, and will play a central role in turning complex data into meaningful action. You’ll be expected to lead with insight, experiment intelligently, and continually raise the bar on what paid media can deliver.
What You’ll Be Doing
* Architect and manage high-impact Paid Social campaigns across Meta, TikTok, Reddit, and other platforms with a focus on commercial performance.
* Use native ad tools and third-party analytics platforms to conduct in-depth performance audits, uncover growth levers, and optimise campaigns in real time.
* Deliver clear, actionable insights to internal teams and/or client stakeholders through sharp reporting and strategic recommendations.
* Own campaign performance metrics including ROAS, CPA, CPM, and conversion rate—ensuring each campaign delivers measurable impact.
* Champion a test-and-learn culture through structured A/B testing and rapid iteration of creative, targeting, and placements.
* Work closely with creative, performance, and content teams to ensure campaign assets are strategically aligned and platform-optimised.
* Stay ahead of the curve on Paid Social platform updates, algorithm shifts, and emerging features.
What You’ll Bring
* 3+ years’ proven experience managing complex, large-scale or multi-market Paid Social campaigns.
* Platform fluency across Meta, TikTok, and Reddit; experience with 6sense is highly desirable.
* Proficiency with tracking and attribution tools including Google Analytics 360, Campaign Manager 360, and Google Tag Manager 360.
* Working knowledge of app campaigns across iOS and Android; familiarity with MMPs and platforms like MobileAction is a strong advantage.
* Experience using data visualisation tools such as Tableau and Google Data Studio to craft compelling performance narratives.
* A broad understanding of the wider digital marketing ecosystem and an informed perspective on evolving trends.
* A strategic approach to sales funnels and conversion paths, with a sharp eye for optimisation.
* Strong analytical thinking, excellent communication skills, and the ability to produce clear, engaging reports and presentations.
* A self-motivated, solutions-oriented mindset—someone who brings rigour, curiosity, and a strong sense of ownership to their work.