Senior Marketing Manager London / UK Wide / Flexible Up to £55,000 DOE We're partnering with a growing, multi-site healthcare and wellness brand to appoint a Senior Marketing Manager as part of their next phase of expansion. This is a premium business operating across multiple UK locations, delivering high-quality patient services. With strong demand and ambitious growth plans, they are now looking for an experienced marketing leader to drive performance and brand positioning across the group. The Opportunity This is a hands-on, commercially focused senior marketing role combining strategic ownership with day-to-day execution. Working closely with senior leadership, booking/sales teams, and specialist agency partners, you will be responsible for increasing qualified enquiries, optimising conversion performance, and elevating brand presence across all locations. It would suit a commercially minded marketing all-rounder who thrives in a fast-paced, growth environment and is comfortable balancing big-picture thinking with hands-on delivery. Key Responsibilities Develop and lead marketing strategy to drive measurable growth across multiple sites Manage and collaborate with external agencies across paid media, creative and performance channels Work closely with internal booking/sales teams to optimise the end-to-end funnel (enquiry to confirmed appointment) Enhance lead generation and conversion pathways across website, landing pages, advertising and follow-up communications Own CRM and email marketing performance, including automation, segmentation, nurture journeys and retention activity Support paid media strategy across Meta, Google and remarketing channels to maximise ROI and lead quality Oversee website content and landing page optimisation via WordPress (or similar CMS) Develop creative campaign concepts aligned to premium positioning Monitor KPIs and reporting, turning insight into actionable improvements Maintain brand consistency and a high-quality tone across all marketing touchpoints About You Proven experience in a senior marketing, growth or performance-focused role Strong understanding of lead generation, conversion optimisation and full-funnel performance Deep CRM and email marketing expertise Confident managing agency relationships and external suppliers A blend of creative thinking and technical marketing capability Comfortable operating both strategically and hands-on Experience with paid media strategy and scalable acquisition models Strong cross-functional communication skills Desirable Background Experience within healthcare, wellness, or other premium consumer services Understanding of high-consideration purchase journeys Familiarity with marketing analytics platforms (e.g. HubSpot, GA4, Looker Studio, Hotjar or similar) Strong eye for brand and creative direction Why Consider This Role? Join a fast-scaling premium brand High-visibility position with real ownership and impact Opportunity to combine performance marketing with brand building Collaborative, ambitious leadership team Clear growth trajectory within a multi-site business