CRM MANAGER - HIGHER EDUCATION (CONTRACT)£300-400 PER DAY - INSIDE IR353-6 MONTHSMIDLANDS (Highly Flexible Hybrid)
A leading University is looking for a CRM Manager to maintain and develop the Dynamics CRM platform, as well as to contribute valuable insights & analysis across students, courses and admissions.
THE ROLE:
As a CRM Manager, you will be helping to manage the Dynamics 365 CRM system, junior employees, as well as providing analysis on ROI for Campaigns;
In specific, you can expect to be involved in the following:
* Maintain & Develop the Dynamics 365 CRM
* Mapping the data journey to create an end-to-end Customer Journey
* Manipulating the data and producing sophisticated insights across activity
* Utilise Gecko Engage for sophisticated insights across ROI, Conversion & Retention
YOUR SKILLS AND EXPERIENCE:
The successful CRM Manager will have the following skills and experience:
* Recent, relevant experience working with Higher Education data is a must
* Experience managing CRM systems - specifically Dynamics 365
* Ability to perform complex data mapping
* Advanced Insight & Analytical skills; capable of developing sophisticated insights and recommendations from data
* Experience with Gecko Engage is a bonus
THE BENEFITS:
The success...