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Data campaign analyst

Bracknell
Citation Ltd.
Campaign analyst
Posted: 4 September
Offer description

The Role

1. Providing on-going analysis of inbound and outbound performance, recognising, and flagging key trends
2. Adapting approach across multiple market leading brands (iHasco, uCheck SMAS & more)
3. Create, monitor and maintain dialling strategies to support changing business needs
4. Effectively communicate any areas of potential risks around data volumes/quality
5. Ensure all dialler and real time MI is accurate, timely and effective and comes with insight, not just information
6. Work closely with key stakeholders to measure on the day performance against plan in both and core outbound and blended environments
7. Create and analyse campaign performance and provide strategic recommendations, applying normalisation methodologies to remove results bias
8. Create selections and data flows for campaigns in campaign management platform alongside Customer Marketing Managers, leading on data integrity and ensuring QA
9. Build easy-to-understand reports and dashboards to track spot and share trends

What we are looking for:

10. An enthusiastic attitude and a desire to learn more!
11. Fault logging and bug fixing, liaising externally to ensure minimal downtime of key systems with face to face contact and a fast turn around
12. Working knowledge of Microsoft Office products and specifically MS Excel
13. Excellent analytical skills to help collect, measure, organise and analyse data
14. Knowledge in building reports and Dashboard
15. Willingness to travel

Here’s a taste of the perks we roll out for our extraordinary team members:

25 Days of Holiday: We’re talking sun-soaked beaches, snow-capped mountains, or simply your favourite cozy spot at home. Take your well-deserved break with 25 days of holiday, plus those cherished bank holidays.

Birthday Bliss: Your birthday isn’t just another day on the calendar; it’s YOUR day! Enjoy it in style with a day off, because at Citation, we believe in celebrating YOU.

Post-Wedding Bliss: Newlyweds, we’ve got something special for you too! Extra weeks of holiday to bask in the glow of post-wedding happiness.

Growing Families: We’re all about supporting our Citation family, and that includes expectant parents. Vouchers and special perks await to celebrate the newest addition to your family.

Healthcare cash plan: Your well-being is our priority. That’s why we offer private healthcare to ensure your peace of mind and keep you feeling your best.

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