Job Summary:
Disney+ is The Walt Disney Company’s Direct-to-Consumer (DTC) video entertainment service, offering premium branded content alongside a broad general entertainment library, appealing to families and adults alike. The service consists of long form and short form video built around six key content brands (Disney, Pixar, Marvel, Star Wars, National Geographic and Star) with an appealing and easy to use interface accessed across multiple platforms (. smart TVs, mobile devices).
Following on from an extremely successful launch phase for the Disney+ advertising-supported tier, we are looking to expand our team. The Senior Manager, Data Partnerships is a new position which sits within the Audience Measurement and Insights (AM&I) team, and whose focus will be to help define and implement the data and measurement roadmap to drive our Disney+ advertising revenues, drawing on experience gained from within the adtech measurement ecosystem.
This role will work hand-in-hand with the Disney Advertising sales team, as well as advertising agencies and clients, in identifying, integrating and scaling solutions across multiple data providers to plan, measure and optimize campaign performance, driving ROI for our clients and revenues for our EMEA business.
This position requires someone to work from our Hammersmith offices 4 days a week.
The Opportunity & Responsibilities:
1. Help define data and measurement roadmap and lead prioritisation of EMEA data partnerships against revenue goals
2. Ensure our range of partners reflects EMEA regional and local market needs, as well as across key verticals
3. Work with Global Data and Measurement Sciences team across onboarding process
4. Lead day-to-day EMEA data partner relationships and collaborations
5. Champion best use of data solutions, acting as a consultant for clients and internal stakeholders across the planning and buying ecosystem
6. Deliver solutions to the highest standards of measurement and data quality, ensuring effective rigour around evaluation and implementation within privacy and GDPR requirements
7. In partnership with our global and EMEA teams, create Disney POVs on third party data providers to guide decisions on partnerships and engagements
8. Partner with sales enablement in providing clear narratives for frontline sales in taking solutions to market
9. Key collaborator with Disney’s Global Data and Measurement Sciences team, EMEA Business Operations, Legal, Privacy and the wider Disney Advertising department.
The Experience We Require From You
10. Deep understanding of the adtech data and measurement ecosystem from experience within the commercial data, programmatic or media industries
11. Extensive experience in working across data partnerships framework - 1P data platforms, identity solutions, clean rooms, partner onboarding
12. Led initiatives to expand audience targeting capabilities (. retail media)
13. Understanding of HoldCos data strategies and products
14. Experience of working for or with DSPs
15. Independently manage end-to-end projects with minimal direction
16. Confident in presenting findings to senior-level stakeholders – face-to-face or written
17. Highly collaborative and Articulate
The Perks
18. 25 days annual leave
19. Private medical insurance & dental care
20. Free Park Entry: You will have the opportunity to enter any of our parks with your family and friends for free
21. Disney Discounts: you are entitled to discounts on designated Disney products, resort F&B and ticketing
22. Excellent parental and guardian leave
23. Employee Resource Groups – WOMEN @ Disney, Disney DIVERSITY, Disney PRIDE, ENABLED, and our Mental Health & Wellbeing Group, TRUST.
The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.
We will ensure that individuals with disabilities are provided the necessary accommodations to participate in the job application or interview process, to perform essential job functions, and to receive all benefits of employment. Please contact us to request accommodation.