About Experian
Experian is a global data and technology company, powering opportunities for people and businesses around the world. We help redefine lending practices, uncover prevent fraud, simplify healthcare, create marketing solutions and gain deeper insights into the automotive market using data analytics and software. We help millions realise financial goals and save time and money.
Role Overview
Product & Proposition Marketing Specialist within Experian Marketing Services (EMS). You will shape how EMS products and capabilities are positioned, develop differentiated propositions, clear messaging and compelling assets. You will work in a hybrid role based in London or Nottingham (40% office) reporting to the Director of Customer Engagement for Marketing Services.
Responsibilities
* Lead development and execution of product marketing and propositions across the EMS portfolio.
* Develop understanding of EMS markets, buyers, sectors and use cases to inform positioning and messaging.
* Monitor market trends, competitive activity and customer feedback to refine positioning and propositions.
* Define and maintain value propositions, positioning and narrative that differentiate EMS products and capabilities.
* Partner with Product Management to translate product capabilities, roadmaps and strategic plans into market-ready propositions.
* Create high-quality product marketing assets that articulate EMS value, including messaging frameworks, decks, use cases and supporting content.
* Support go-to-market planning and product launches, ensuring products are clearly positioned and well understood.
* Collaborate with Customer Engagement, Go-to-Market and Marketing teams to improve market awareness and engagement while ensuring all messaging is accurate, compliant and fit for purpose.
Qualifications
* Product marketing experience within B2B Marketing Services, AdTech, or Media and Technology Services.
* Experience creating and owning value propositions and value-led narratives.
* Experience creating engaging content and marketing materials delivered across campaigns, events, PR.
* Excellent storytelling skills to bring value to clients, with a focus on copywriting.
* Excellent cross-functional collaboration and stakeholder management.
* Ability to work laterally across multiple products, propositions and industries.
Benefits
* Great compensation package and discretionary bonus plan.
* Core benefits including pension, Bupa healthcare, share-save scheme and more.
* 25 days annual leave, 8 bank holidays and 3 volunteering days; additional leave can be purchased.
Experian is proud to be an Equal Opportunity and Affinitive Action employer. Our diverse workforce drives our success; we welcome individuals of all gender, ethnicity, religion, colour, sexuality, physical ability and age. If you have a disability or special need that requires accommodation, please let us know.
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