About Gana Foods
Gana Foods is a quality-driven food production company specializing in Samosas, Spring Rolls, Kebabs, Ready Meals, and custom-made items based on client needs. We focus on delivering exceptional taste, consistency, and customer satisfaction across all product lines.
Job Overview
We are looking for a creative and strategic Social Media Manager to manage and grow our online presence. You will be responsible for creating engaging content, managing our social platforms, and optimizing content for SEO to drive traffic and brand awareness.
Key Responsibilities
* Develop and execute a social media content strategy aligned with business goals.
* Create engaging and visually appealing content (posts, reels, videos, stories, etc.).
* Manage daily posting and interactions across Instagram, Facebook, TikTok, LinkedIn, and others.
* Monitor social media trends, food culture, and competitors to inform content.
* Respond to messages, comments, and customer inquiries in a timely, brand-appropriate manner.
* Track and analyze engagement, reach, and conversions using platform insights and analytics tools.
* Implement basic SEO strategies to optimize captions, hashtags, and blog content for discoverability.
* Conduct keyword research and apply SEO best practices to support website traffic and content visibility.
* Collaborate with internal teams (marketing, production, sales) to align messaging and promotions.
Qualifications
* Solid knowledge of Instagram, Facebook, TikTok, and content trends.
* Basic understanding of SEO principles and tools (Google Analytics, Search Console, keyword research tools).
* Strong writing, storytelling, and visual communication skills.
* Proficiency in Canva, CapCut, Adobe Creative Suite, or similar tools.
* Highly organized, detail-oriented, and comfortable working independently.
* Passion for food, branding, and customer engagement.
What We Offer
* A dynamic role in a growing food company.
* Opportunity to shape our digital presence and build a loyal community.
* Flexible working environment and creative freedom.
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