Assistant Store Manager | £34-£37,000 + Benefits | London
Zachary Daniels is excited to be working with a premium, heritage retailer in the heart of London. This is a business with a proud history, now entering a bold new chapter with store refits, new teams, and a renewed focus on customer experience. They are looking for an inspiring Store Manager who can thrive in the fast-paced London retail scene, bringing passion, leadership, and energy to the role while celebrating the story behind every product.
As a Assistant Store Manager, you'll play a key role in shaping the customer journey and ensuring every visitor - whether local, tourist, or international - leaves feeling inspired. You'll lead from the front, motivating your team to achieve and exceed targets while creating a culture of excellence in service, storytelling, and product knowledge.
Your responsibilities as Assistant Store Manager will include:
Leading, supporting, and motivating the team daily to smash sales targets and KPIs, setting the standard with outstanding customer service.
Maintaining a strong retail floor presence in a busy London store, guiding and educating your team, and ensuring the store delivers a world-class shopping experience.
Working with the HR Manager to recruit, train, and develop your people, unlocking their potential and preparing future leaders.
What we're looking for in a Assistant Store Manager:
Proven experience in driving sales and profitability within a high-profile or flagship retail environment.
A passion for delivering a memorable, luxury-level customer experience that stands out in the competitive London market.
Confidence in analysing data and spotting trends to take action that drives results.
Adaptability, positivity, and enthusiasm for both the products and the values of the brand.
*Previous store manager or senior management experience within fashion, accessories, or footwear.
Why apply?
This is more than just a store manager role - it's an opportunity to make your mark within a London destination store, lead a passionate team, and be part of a premium brand that's investing heavily in its future.
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