Job Title: Customer Insight Senior Analyst
Location: Solihull; a flexible hybrid working model which supports you as well as enabling you to work collaboratively with your colleagues
Contract: Full-time, Permanent
About Us
At BNP Paribas Personal Finance, we’re part of a global banking group with a simple mission: to provide straightforward consumer finance solutions that help customers make responsible financial decisions. We partner with leading UK retailers and brands to support their customers finance purchases responsibly.
The Role
Working in the Analytics team, the Customer Insight Senior Analyst provides delivery of commercial value through the usage of analytical methods to deliver actionable insight.
The aim is to understand, test, predict customer & marketing profitability and its associated levers. They also contribute to the development of the business through:
* Exploitation of customer knowledge & insight
* Statistic survey of our portfolios
* Implementation of decision support tools
Assuring visibility of customer insight within BNP Paribas Personal Finance and Strategic retail partners.
Key Responsibilities
* Understanding customer profile and behaviour of a credit customer
* Controls and builds factual/quantified diagnostics of marketing activity (business lines, products, etc.) that provide a clear vision of campaign efficiency, statistical significance & profitability levers
* Provide insight into optimising marketing based on budget and customer behaviour
* Build customer segmentation to treat and engage with customers differently through marketing content
* Energetically contribute to the strategic partnerships, driving customer insight as a key contributor of commercial success
* Jointly define analytics roadmaps to support both BNP Paribas Personal Finance & Strategic Partnerships goals
Skills & Attributes
* Highly practiced in use of data mining tools (SAS, SQL, Python etc) and with experience of developing statistical models and segmentations
* Experienced presenter and used to mixing with senior management population
* Able to communicate at all levels and explain technical or complex issues to a non-technical audience. Be able to tell a story through Data
* Able to manage multiple projects / tasks with effective time management
* Good Commercial Awareness
* Strong problem solving skills
Could this be you?
Making a positive impact is at the heart of everything we do. We’re looking for people who live by our values, who are positive, brave, and own it. Don’t let confidence hold you back. You don’t need to meet every requirement - if you have around 75% of the skills and the right attitude, we’d love to hear from you.
What’s in it for you
As a Top Employer UK, we offer a supportive, inclusive environment and a flexible benefits package that you can tailor to your lifestyle. Highlights include:
* Competitive salary and comprehensive package, contributory pension, and health cash plan
* Opportunity to buy/sell holiday giving you even more control over your work-life balance
* Flexible benefits including private medical insurance and lifestyle discounts
* A culture that values collaboration, development, and wellbeing
Apply now to join a team that makes a real impact.
Learn more about careers with us: https://www.bnpparibas-pf.co.uk/careers
Your Application Journey
* Call with our Talent Acquisition team
* Informal chat with the Hiring Manager
* Competency-based interview including a short technical test (60 - 90 minutes in total)
We aim to complete the process within 3-4 weeks, depending on availability. If you’re not shortlisted, we’ll still let you know the outcome. Please note that this role may close early once we have enough suitable applicants, so apply soon.
Equal Opportunities
We’re committed to creating an inclusive workplace and ensuring equal opportunities for all, regardless of age, disability, gender, identity, race, religion, sexual orientation, or background.
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