Buyer/ Senior Buyer - Fashion & Lifestyle Location: London (Hoxton) – 4 days/week in office Salary: Up to £60,000 plus benefits. About the role Fella and Jones are delighted to partner with a high growth clothing and lifestyle brand. They are building an exciting clothing and accessories range in collaboration with a high-performing sports star, merging streetwear style with premium quality and cultural impact. This is a unique opportunity for a commercially minded and creatively engaged Buyer / Senior Buyer to take the lead in shaping product strategy, sourcing, and merchandising for a fast-growing brand with global ambitions. You’ll play a central role in expanding the range across apparel, accessories, and gifting, ensuring every product reflects the brand’s identity while driving commercial success across all channels. What you’ll be doing Lead the buying function with full ownership of product mix, margins, and performance Build and manage seasonal assortments across clothing, accessories, and lifestyle products Source, onboard, and negotiate with suppliers to ensure strong commercial terms, quality standards, and reliable delivery Collaborate with design and brand teams to develop products that align with creative direction and commercial targets Plan seasonal buys aligned with retail moments, product drops, and marketing activations Monitor sales and stock performance, making informed decisions to optimise inventory and turnover Identify new opportunities for product and category growth through market, trend, and competitor analysis Streamline buying processes and implement best practices to support business growth Work cross-functionally with marketing, creative, logistics, e-commerce and finance teams to ensure successful product launches Who you are Minimum 5 years’ experience in fashion buying or merchandising Proven commercial mindset with the ability to balance brand integrity and profit goals Skilled in supplier negotiation, sourcing, and production oversight Experienced in building cohesive product ranges across multiple categories Highly organised, detail-oriented and proactive, with the ability to thrive in a fast-paced environment A collaborative communicator and confident stakeholder manager Passion for fashion, streetwear, or sport culture is a plus Perks & Benefits 20 days annual leave plus 1 week office shutdown at Christmas An additional day off on your birthday Apple MacBook and all required tools/software Flexible WFH days available Personal development and training budget Be part of a small, ambitious team building a culturally relevant global brand