Job Description
Brand Manager – Lifestyle | Sport | FMCG
North London - On-site
Ready to reimagine a legacy brand for a new generation? We're hiring a Brand Manager to drive campaigns that connect with younger, culturally engaged audiences. If you live and breathe brand strategy and storytelling—and want to shape the future of a product-led business—this could be your next big move.
📌 What you'll do:
* Own the brand campaign calendar, activating across seasonal launches and evergreen platforms
* Drive multi-channel campaign execution across digital, retail, and experiential touchpoints
* Collaborate with product, design, and commercial teams to build compelling narratives
* Work alongside athlete ambassadors and social media teams to bring the brand to life
* Brief and manage creative content, toolkits, and brand assets for internal and partner use
* Experiment with generative AI tools to accelerate content creation and copywriting
* Track performance across channels, optimizing for reach, engagement, and impact
💼 You bring:
* 4+ years' experience in brand marketing—ideally in lifestyle, fashion, FMCG, or sport
* A natural mix of strategy, storytelling, and execution
* Hands-on experience with ambassador/influencer campaigns and brand partnerships
* Strong creative briefing skills and familiarity with performance and social teams
* A sharp instinct for brand architecture, tone, and identity
* Comfort with AI tools, marketing tech, and turning data into action
✨ Bonus: You love working in fast-paced environments where creativity meets commerce. A passion for sport or niche consumer cultures is a welcome plus!
📍 Full-time | UK HQ | £40K - 50K
🚀 Be part of something exciting. Apply now or share with someone who’d love this brief.