Overview
UK-based applicants only. Please only apply if you currently live and have the right to work in the UK.
Working hours: 35 hours per week
About Cedarwood Digital
Cedarwood Digital is an award-winning SEO, PPC and Digital PR agency based in Manchester, helping ambitious brands grow their visibility, traffic and revenue through data-driven digital marketing strategies. Recognised at both the UK Search Awards and European Search Awards, the agency has recently won multiple accolades including Best Small SEO Agency, Best Small PPC Agency and Best Small Integrated Agency, alongside a range of campaign awards for client work. Cedarwood specialises in technical SEO, paid media and digital PR campaigns that earn high-authority media coverage, combining strategic insight with measurable performance to deliver measurable results for clients across the UK and internationally.
The Role
We are looking for a Senior Digital PR Executive to join our team. The role will support our Digital PR team in creating newsworthy campaigns designed to secure coverage from journalists while building high-quality links and brand mentions for our clients.
This is a hands-on role, primarily within our Digital PR team, with occasional support across the SEO team where required. You will work across both data-led and reactive PR campaigns, helping to secure coverage and links for clients from the outset through the production of high-quality campaigns. The role will involve supporting account leads with campaign research, development, and identifying reactive PR opportunities.
We’re looking for someone with a keen eye for detail and a genuine interest in storytelling. This could involve analysing large datasets to uncover compelling insights, or spotting emerging news stories and trends that present reactive PR opportunities.
The successful candidate will work across campaigns for clients in a range of sectors, supporting activities such as FOI requests, analysing publicly available datasets, and identifying strong news angles within data trends.
This role offers the opportunity to learn from an experienced Digital PR team while working with brands across a variety of industries.
Key Responsibilities
* Conduct data analysis for Digital PR campaigns, helping to identify story angles and opportunities for media coverage
* Support the Digital PR team in developing campaigns that generate high-quality links and brand mentions
* Undertake FOI requests, analyse publicly available datasets and draw insights from consumer research to develop campaign angles
* Create compelling press releases, email pitches and campaign landing pages that translate data into newsworthy content
* Identify and develop reactive PR opportunities by monitoring news, trends and social media
* Research, build and manage targeted media lists relevant to campaign goals and client audiences
Key Skills & Experience
* Min 1 Years Experience in a similar role or a role with transferrable skillset
* Excellent written communication skills and strong English language ability
* Strong analytical skills and confidence working with data
* Good organisational skills and the ability to manage competing deadlines
* Strong research ability and attention to detail
* Experience using Microsoft Word and Excel (advanced Excel skills are desirable but not essential)
* Previous experience in Digital PR campaign production is desirable but not essential
* A keen interest in PR, media and content, with an understanding of what makes a compelling news story
* A willingness to learn and develop within a fast-paced agency environment
We look forward to receiving your application.
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