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Marketing & social media coordinator

Birmingham (West Midlands)
Health Exchange
Social media coordinator
£24,000 - £28,000 a year
Posted: 1 October
Offer description

About us

· Health Exchange is a Birmingham-based charity with a trading arm Living Well Taking Control, committed to improving health, wellbeing, and community resilience across the West Midlands and nation wide. Through our charitable programmes and commercial services, we help individuals and families live healthier, safer, and more connected lives.

· We are seeking a creative and proactive Marketing & Social Media Coordinator to strengthen our voice, raise awareness of our impact, and support the growth of our trading activities.

Purpose of the role

· The Marketing & Social Media Coordinator will be responsible for planning, creating and delivering high-quality marketing and communications across digital and traditional channels. The role will increase engagement with our beneficiaries, partners and customers, and help tell our story in ways that inspire action and support.

Key responsibilities

· Develop and deliver engaging content for social media platforms (Facebook, Instagram, LinkedIn, X, TikTok).

· Maintain and update website content, ensuring it is current, accessible, and impactful.

· Draft, design and send email newsletters and stakeholder communications.

· Support campaigns for both charity fundraising and trading services, working with colleagues to produce compelling materials.

· Create simple graphics, video snippets and visual content using Canva/Adobe.

· Track and analyse performance across channels, producing monthly reports and recommendations.

· Support brand consistency across all external communications.

· Liaise with staff, volunteers and service users to capture stories, testimonials and case studies.

· Contribute ideas for growing audiences, engagement and partnerships.

About you

· We are looking for someone who can bring creativity and energy, combined with a practical, hands-on approach.

Essential skills and experience

· Experience managing social media platforms and content calendars.

· Strong copywriting and editing skills, with the ability to adapt tone to different audiences.

· Competence with design and content tools (e.g. Canva, Adobe, video editing apps).

· Experience of using email marketing platforms (e.g. Mailchimp, Dotdigital).

· Basic knowledge of digital analytics (Google Analytics, platform insights).

· Excellent organisational skills, able to manage competing priorities.

· Team player with the ability to work independently.

Desirable

· Experience working in the charity or social enterprise sector.

· Knowledge of paid social advertising and campaign optimisation.

· Experience using WordPress or other CMS platforms.

· Photography/videography skills.

What we offer

· Salary: £24,000 – £28,000 FTE (pro-rata for part-time).

· Flexible working arrangements – part-time hours considered.

· Hybrid pattern (office + remote working).

· 25 days annual leave plus bank holidays (pro-rata).

· Contributory pension scheme.

· Professional development and training opportunities.

· A supportive, purpose-driven team environment.

How to apply

Please send a short covering statement outlining your relevant experience and why you are interested in the role. You may also be asked to provide examples of social media or digital content you have produced.

* Application deadline: Thursday 9th October.
* Interviews scheduled: Week commencing Monday, 13th October

Job Types: Full-time, Part-time, Permanent

Pay: £24,000.00-£28,000.00 per year

Expected hours: 37.5 per week

Application question(s):

* Do you have professional experience managing social media for an organisation? (not personal use)
* Which platforms have you managed? Facebook / Instagram / LinkedIn / X / TikTok / Other
* Are you able to work in Birmingham on a hybrid basis?
* Please share a link or upload one example of digital content you have created.

Experience:

* Marketing or digital communication: 1 year (preferred)

Work Location: Hybrid remote in Birmingham B12 0HJ

Application deadline: 09/10/2025

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