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Job description - PPC Executive
Have you got a passion for PPC and are looking for an opportunity to progress your career in a leading agency?
MRS Digital is a fast-growing agency, with fantastic core values and a host of very well known national and international brands.
We are looking for a great candidate to become a very key part in our fast-growing team, in a role as a PPC Executive. The candidate will work very closely with the Head of PPC and other senior team members, focusing on the implementation, daily management and expansion of PPC accounts across a range of clients and platforms.
This opportunity is fantastic for someone very ambitious, looking to use their foundations to quickly progress and make a positive impact within the business. Ongoing development will be provided from day 1 and as the team begins to expand, so will the role, with new roles opening and the chance to quickly progress.
Key Responsibilities for the PPC Executive
* Carry out day to day tasks across client paid media campaigns
* Control client budgets and ensuring campaigns are pacing and delivering on KPIs
* Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other account key metrics
* Work with the Senior Paid Media Manager on the planning and strategy for all managed paid media campaigns
* Keyword, feed and placement optimisation, utilising data-led decision making as well as appropriate testing techniques (e.g. A/B or multivariate testing)
* Monitoring tracking activity for all accounts
* Monitor competitor activities and take actions based on detailed analysis of the market share
* Ensure our online marketing efforts have the highest possible return on investment (ROI)
* Ensure clients always receive ad-hoc monthly reports on time
Skill Requirements for the PPC Executive
* Minimum 1+ years’ hands-on experience of running paid media campaigns, ideally agency side
* Highly analytical and KPI driven, structured thinker with strong attention to detail and proven ability to build scaleable campaigns
* Solid knowledge of the Google Ads, in particular Search and Shopping campaigns
* Solid knowledge of Google Analytics
* Ability to optimise an account in line with a target CPA or ROAS
* Proficiency in MS Excel, PowerPoint and Word
* Experienced in keyword research, bid management, competitor analysis, data-led ad testing, including A/B and multivariate testing
Just some of the many benefits
❤️ Vitality health and wellbeing support
⏰ Flexible working hours
🏆 Added long-term service benefits
💁🏽 A collaborative, creative and inspiring working environment
🎂 Birthdays off
💃 Regular company events and socials
📩 Sound like your kind of agency?