Marketing Executive Salary - £36,363.00 - £40,777.00 Pro-rata (Grade 6) Hours - 22.5 hours (includes some evenings and weekends) Contract type - P art time permanent Work Style - Flexible - Based at Hickman Avenue/Civic Centre, with some flexibility between home and office or any other suitable location across the Black Country region to meet the needs of the service Adoption@Heart is a Regional Adoption Agency working on behalf of Wolverhampton, Walsall and Dudley Council's and Sandwell Children’s Trust. We are currently recruiting to a Marketing Executive. The role involves: To develop and deliver a long-term, sustained and evidence-based marketing and recruitment strategy for Adoption@Heart, with a strong focus on digital growth and engagement. To have strategic responsibility for all aspects of marketing and communications for Adoption@Heart Regional Adoption Agency and to lead the creative direction, tone, and digital presence of Adoption@Heart marketing and communications. To provide PR advice and support to Adoption@Heart on the management of news, content and media relationships to engage key stakeholders. Lead on the social media strategy across Instagram, TikTok, Facebook, YouTube and LinkedIn, creating a consistent brand voice and producing engaging, inclusive and creative content. Develop creative, high-quality content including photography, video, reels, blogs, podcasts and case studies for digital channels, campaigns and events. Plan and coordinate information events for prospective adopters, both in-person and online (including webinars, live Q&As and digital drop-ins) alongside the Recruitment Team and Business Support. Manage the Adoption@Heart website and ensure it remains current, accessible, and aligned with brand and legal standards. Working in partnership across the 4 local authority areas included in the Regional Adoption Agency to manage communications of both an internal and external nature on their behalf and in full collaboration with them. Analyse and report on performance data. You should have: Skills and experience to lead on marketing and communication and have trained in a marketing or communications environment. Have drive and determination to achieve targets. Well-developed presentation and influencing skills. Experience of devising, implementing and evaluating marketing campaigns. Experience of delivering events and providing excellent customer service Experience of developing creative content presentations and specialist material A passion for building and maintaining strong working relationships with our partners in the Black Country and beyond, to achieve timely and best possible permanency outcomes for children in need of adoptive families. For full details of the responsibilities and requirements of this role please see the attached Job Description and Person Specification. Should you wish to discuss this opportunity further, please contact Tara Price at Tara.Price2@adoptionatheart.org.uk NJC Pay Award for 2026 / 2027: The annual pay increases for 2026/27 for NJC Local Government Employees are currently being negotiated and, once agreed, will be effective from 1 April 2026. Our working arrangements All council roles are allocated to either a fixed, field or flexible work style. Some roles are agile which enable and empower employees to maximise their performance and productivity, whilst maintaining a healthy work life balance. Roles with a fixed workstyle work in a fixed permanent council location. Roles with a field workstyle are usually allocated where employees are required to be out working in the community with a minimum requirement for 'touch down' space at any council location. Roles with a flexible workstyle have a flexible base location to meet the needs of the business and employees can work from a mixture of home or any council office, partner/client, or external location, as required to meet service requirements. Please refer to the Job Description for further information on the workstyle assigned to the role you are applying for. For more information about working for our organisation including the culture of the Council, the Council plan and vision, staff equality forums, core HR policies and much more please click here. Diversity We are committed to building a workforce that is reflective of the diverse community we serve. We want to attract the best applications from people of all backgrounds and underrepresented groups because we strongly believe in adding value through diversity, inclusion, and equality. Our employees enable us to deliver services that are accessible, inclusive, and reflective of Wolverhampton residents. Our status as a Disability Confident Employer showcases our commitment to people with disabilities or health conditions, advocating for their opportunities and potential. We've received the Stonewall Gold Award, emphasising our dedication to the LGBT community by nurturing an inspiring, inclusive, and equal workplace. As of March 2023, the RACE Code Quality Mark signifies our active engagement with racial equality. These recognitions validate our continuous efforts towards fostering an inclusive work environment that respects and values our diverse employees. As part of our commitment as a Disability Confident employer, a Gold Award Armed Forces employer and our commitment to supporting care leavers - we offer a guaranteed interview as long as your application meets the essential criteria for the post. We encourage, inspire and value an inclusive culture here at the council where employees can flourish, thrive and be themselves. We have four staff equality forums for employees to join. These help to ensure our employees have a voice, they feel empowered to speak up and where everyone is treated with respect - Learn more about the staff equality forums here Recruitment of Ex-Offenders We are committed to the fair treatment of all our employees, potential employees, or users of our service regardless of offending background. The Council uses the Disclosure and Barring Service (DBS) for any vacancies that require a DBS check to obtain information about applicants to assess their suitability for employment in positions of trust. We do not discriminate unfairly against any individual on the basis of a conviction or any other information revealed as a result of a DBS disclosure - Learn more here Employment Information & Support If you are considering applying for an apprenticeship or a role where the salary is (Grade 2-5), and would like to visit us to learn about the application, interview process and what it is like to work for the council, please click on this link to find out more - Learn more here Attached documents A@H PT Marketing Executive JD V1 February 2026.pdf