Join to apply for the Marketing Manager role at 2i
Join to apply for the Marketing Manager role at 2i
Get AI-powered advice on this job and more exclusive features.
Location: Hybrid (UK wide - travel to Edinburgh required)
Role type: Permanent
Who we are…
We're an award-winning pure-play testing consultancy, focused in quality engineering on a mission to become the UK's #1.
Over the past 6 years, we've redefined what quality and testing look like at 2i and to our clients. Born from a desire to view quality holistically across the entire software development life cycle (SDLC) our quality engineers (QE's) are at the heart of delivering world-class consultancy services.
Why Us?
Proudly certified as a "Great Place to Work", 2i are the chosen employer of around 300 QE's and we're continuing our growth! We recently announced our eight-figure funding injection as we aim to increase our revenue by more than £50m in the coming years, that is where you come in…
What we’re looking for…
We’re looking for people who let curiosity and interest lead them. We don't expect to have a team of "experts". What we do expect, is for #Team2i to be...
* Inquisitive
* Open to challenge
* Taking initiative
* Accountable
What you’ll be doing...
In 2025, we hope to establish ourselves as the leading QAT (Quality Assurance and Testing) partner in the UK. Our marketing strategy is fundamental to making this happen. Your role as Marketing Manager will involve working closely with our fractional CMO, senior leadership team, and external agencies (PR and web) to execute our carefully crafted 2i marketing strategy. You'll manage a small team of two to deliver marketing activities across our core channels whilst having the support and mentorship of our CMO. This role requires hands-on execution to manage the day-to-day marketing planning and operations to ensure all activities align with our strategic goals.
The marketing strategy has specifically been designed to accelerate 2i’s growth trajectory, built on the following pillars:
* Enhanced brand positioning
* Technology foundation
With a goal of achieving £100million+ in revenue for 2026-2028, our marketing strategy will establish 2i as a trusted brand, generate high-quality leads for sales conversion and build a scalable foundation for long-term growth.
* Execute the marketing plan as developed with the fractional CMO and senior leadership
* Manage, mentor and grow the marketing team – currently made up of a Digital Content Specialist and Marketing Executive
* Coordinate with external agencies (PR, SEO, web) to ensure aligned delivery
* Be a brand ambassador for 2i, ensuring high-quality assets and messaging in line with our communication strategy
* Own and optimise key marketing assets including the website UX, email campaigns, and social channels
* Oversee digital advertising campaigns across platforms including Google PPC, LinkedIn, and other relevant channels
* Work with our PR agency to amplify our thought leadership content for target personas
* Plan and manage event participation, from logistics to execution
* Conduct ongoing competitor analysis to identify market opportunities
* Review all marketing materials for quality, consistency, and effectiveness
* Report on marketing performance metrics to senior stakeholders on a regular basis
* Budget management – managing marketing budgets and allocating resources effectively
Experience Required:
* Line management experience within a marketing setting.
* Marketing experience (2+ years) in a service focused B2B environment
* Working understanding of digital marketing channels (SEO, PPC, social media email marketing) and website UX best practices
* Ability to understand technical concepts and translate them into compelling marketing messages
* Interest in marketing KPIs and analytics for performance tracking and reporting
* Good project management skills with the ability to manage multiple initiatives simultaneously
* Strong communication and relationship-building abilities
* Self-motivated with the ability to work independently while knowing when to seek input
* Excellent attention to detail, particularly in written communications
* Adaptability and willingness to learn about new sectors or technologies
* Experience with marketing automation and CRM systems (Salesforce is advantageous)
What we can offer you...
* Career development pathways tailored for your personal and professional learning within 2i, giving clear direction for your career with us
* 26 days of annual leave + the option to buy and sell holiday (up to 5 days)
* Private Health Care + access to other mental health and wellbeing services including Gym Memberships, Counselling, Cycle to Work Schemes + many more
* Individual and Company related performance bonus
* Flexible working in a hybrid environment across the UK
What if you are a partial fit?
Curious? We want to hear from you!
We don’t believe in the “perfect” hire. What we do believe in is the benefits of creating a team built of different perspectives, backgrounds, career paths and ways of working. What we value most are team players who are eager to take their growth into their own hands and utilise the people around them.
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing
* Industries
IT Services and IT Consulting and Marketing Services
Referrals increase your chances of interviewing at 2i by 2x
Get notified about new Marketing Manager jobs in Edinburgh, Scotland, United Kingdom.
Livingston, Scotland, United Kingdom £40,000.00-£50,000.00 1 week ago
Cairneyhill, Scotland, United Kingdom 3 days ago
Edinburgh, Scotland, United Kingdom 2 weeks ago
Edinburgh, Scotland, United Kingdom 2 days ago
Edinburgh, Scotland, United Kingdom 1 week ago
Edinburgh, Scotland, United Kingdom 1 day ago
Edinburgh, Scotland, United Kingdom 1 week ago
Retail Marketing Executive - 12 month FTC
Edinburgh, Scotland, United Kingdom 1 week ago
Edinburgh, Scotland, United Kingdom 2 weeks ago
Edinburgh, Scotland, United Kingdom 2 weeks ago
Brand Development Manager (Edinburgh & East)
Edinburgh, Scotland, United Kingdom 2 days ago
Marketing Business Partner - Scotland & North East England
Edinburgh, Scotland, United Kingdom 2 weeks ago
Edinburgh, Scotland, United Kingdom 5 months ago
Edinburgh, Scotland, United Kingdom 2 weeks ago
Edinburgh, Scotland, United Kingdom 2 weeks ago
Global Digital Marketing Director (Maternity leave cover)
Edinburgh, Scotland, United Kingdom 2 weeks ago
Edinburgh, Scotland, United Kingdom 1 week ago
Business Development & Marketing Operations Manager
Edinburgh, Scotland, United Kingdom 23 hours ago
Associate Director/Director, Performance Marketing
Edinburgh, Scotland, United Kingdom 1 week ago
Edinburgh, Scotland, United Kingdom 5 days ago
Area Manager, Growing Coffee Brand, Edinburgh, up to A GBP 36,000 DOE
Midlothian, Scotland, United Kingdom 2 weeks ago
Edinburgh, Scotland, United Kingdom 1 week ago
Director of Income Generation, Marketing and Communications
Director, Product – Performance Marketing
Edinburgh, Scotland, United Kingdom 2 weeks ago
Edinburgh, Scotland, United Kingdom 1 month ago
Technical Product Marketing Manager - Cybersecurity
Edinburgh, Scotland, United Kingdom 1 month ago
Edinburgh, Scotland, United Kingdom 2 weeks ago
Edinburgh, Scotland, United Kingdom 4 months ago
Recruitment Manager - Front Office (12-month FTC)
Edinburgh, Scotland, United Kingdom 15 hours ago
Edinburgh, Scotland, United Kingdom 1 week ago
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr