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Market insight specialist

Bradford
Morrisons
Posted: 22h ago
Offer description

Job Description

The Marketing Insight Specialist will be responsible for analysing customer data captured through our loyalty scheme and delivering actionable insight to help drive business decisions and allow us to better serve our customers.


They’ll provide regular reporting as well as ad hoc analysis in order to support tactical and strategic decision making across the business, with a particular focus on marketing and commercial departments.


This is a full time, permanent role that follows a hybrid model with a 4.5 day working week. Our teams work from our vibrant head office in Bradford for three days and remotely for a day and a half, Monday to Friday.


Hilmore House, our head office, offers convenient amenities, including a subsidised on-site restaurant, coffee shop, convenience and sample store, a prayer room, free parking, and frequent company wide events and promotions.


Applicants should live within a reasonable commuting distance of our office.


Some of your responsibilities will include:


* Delivering compelling insight into the behaviour of our customers to the wider business
* Providing ad hoc customer analysis at speed to answer strategic business questions
* Regular reporting of customer metrics, highlighting key contributing factors to change
* Creating and maintaining data products that enable stakeholders to self-serve data
* Investigating the impact that major events and deals have on customer behaviour


About you


We’ve built an incredibly diverse business, and we’re working hard to make sure we truly represent the communities we serve. One of the best things about working with so many different people is having the opportunity to listen, learn and connect with lots of different views, perspectives and beliefs.


For this role, we’re looking for someone who is:


* Experienced at coding in SQL is essential
* Passionate about doing the right thing for our customers
* Able to build and maintain strong relationships with key stakeholders
* Experienced in the use of data visualisation techniques
* Able to produce content that is both engaging and aesthetically pleasing
* A natural problem solver that is able to think outside the box
* Comfortable working in a fast paced, reactive environment
* Experienced in presenting data and tailoring delivery to stakeholder needs
* Able to communicate complex data in a clear and concise way
* Highly organised with the ability to work collaboratively as part of a team


Desirable


* Experience working in Customer Insight within the retail industry


About us


Our modern Head Office on the edge of Bradford is home to our different support teams from tech, marketing and finance to HR, trading and supply chain.

Alive with activity, this is where decisions are made and our corporate teams make sure everything runs smoothly. Here, you’ll find comfy breakout areas, a coffee shop, newsagents and subsidised restaurant all within commuting distance of Leeds, Manchester and the Yorkshire Dales - always with free parking.


We host regular seasonal events and you’ll often find our suppliers on site sharing details of their latest product. We’re also committed to fundraising for our current charity partner.

Our business is fast paced and ever changing, as such we’ve lots of opportunities for you to play your part in our success. We’d love to meet you…


Some of the benefits you can expect as follows;


* 15% colleague discount in our stores and online, plus an additional 10% card for a friend or family members (subject to fair usage)
* Generous holiday entitlement
* 4 and a half day working week with flexible working hours
* Company pension contributions
* Perks with over 850 retailers
* Free parking onsite
* A range of family friendly policies including 26 weeks mater

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