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Crm co-ordinator - warrington

Warrington
Village Hotels
€31,000 a year
Posted: 22h ago
Offer description

We're not corporate. We're not stuffy. We're a Village. Right now, we're looking for an organised, solutions-focused CRM Coordinator to join us on a 12-month fixed-term contract. You will play a vital role in executing and optimising the way we connect with our customers, bringing our digital communications to life.

Reporting directly to our CRM Manager, you'll be the hands‑on engine supporting our day‑to‑day customer communications across both our hotels and leisure clubs. With a keen focus on revenue generation, customer engagement, and lifetime value, you will help execute targeted, data‑led campaigns and automated journeys.


Responsibilities

* The Campaign Builder: Working with the brand marketing teams to build and deploy core customer communications (email, SMS, WhatsApp, and app notifications) that perfectly align with our commercial plans.
* The Journey Optimiser: Supporting the setup of automated workflows to drive acquisition and retention, while building and troubleshooting responsive HTML email templates.
* The Performance Tracker: Monitoring vital campaign KPIs (open rates, CTR, conversion) and supporting the execution of a robust testing programme to continuously improve our messaging.
* The Collaborative Link: Partnering with creative and brand teams to provide clear asset briefs, ensuring every send is on‑brand, approved, and executed to agreed deadlines.
* The Quality Guardian: Ensuring meticulous QA for accuracy, links, and personalisation. You will champion GDPR compliance and monitor our CRM systems for deliverability issues, raising tickets with partners when necessary.


Our Mantra

It Takes a Village. This isn't just a saying: it's how we operate. We believe that the best hospitality and the most exceptional experiences come from a collective effort.

If you're a team player with a passion for marketing, creative copywriting, and flawless customer journeys, we want to hear from you.


Qualifications

* You're Not Just a Number: You'll have the space to flex both your creativity and your technical problem‑solving skills, with a direct hand in shaping our customer experience.
* Team Collaboration: You will be a vital, cross‑departmental player, working closely with our Marketing Director, CRM Manager, and wider brand teams to ensure our messaging hits the mark.
* A Culture of Care: We support each other. Your well‑being matters as much as the guest experience.
* Diversity is Our Strength: We welcome all backgrounds and perspectives because it makes our Village richer.
* CRM Fundamentals: A solid understanding of CRM and email marketing principles, coupled with a genuine eagerness to learn and develop.
* Technical Curiosity: Experience or exposure to Salesforce Marketing Cloud is highly preferred. Basic HTML knowledge and experience with dynamic content or testing platforms (like Litmus) are highly desirable.
* Exceptional Organisation: Strong attention to detail and time‑management skills. You are comfortable juggling multiple campaigns, deadlines, and system processes without missing a beat.
* A Passion for Best Practice: A keen eye for competitor activity, a solid grasp of email best practices, and an understanding of GDPR compliance.


Benefits

* A competitive salary for this 12‑month FTC, great benefits, and complimentary access to our Leisure Club and Gym.
* Unrivalled Work/Life Energy: We're serious about your time off and providing a schedule that allows you to recharge.
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