About us Located in Milton Keynes, F&F Stores is a rapidly scaling e-commerce company that first built strong foundations on Amazon and are now looking to expand aggressively into TikTok to capture the next wave of social commerce growth. Location: Office-based, in Milton Keynes Contract: Full-time, Permanent Number of vacancies: 1 Salary: Up to £28,000 We’re launching a brand-new TikTok channel, and we’re looking for a creative, resourceful Videographer, Editor & Content Executive to help us build it from the ground up. You’ll work directly with our TikTok Sales & Growth Lead to develop the visual identity, content strategy, and creative process that will define our TikTok presence. This is a hands-on, high-impact role where you’ll turn products into stories, trends into sales, and a blank account into a fast-growing, revenue-driving channel. If you love TikTok culture, know how to make content that feels real, and want to help shape something new inside a growing business, this is your chance. About you: Entrepreneurial - excited by the idea of building a new channel from zero and testing ideas quickly. Hands-on - equally comfortable shooting, editing, and strategising. Analytical and adaptable - you love reviewing metrics, learning from what works, and pivoting fast. A true team player who thrives in a collaborative, startup-style environment. Key Duties: 1. Content Creation Shoot, edit, and publish short-form TikTok videos that educate, entertain, and sell. Turn our products into engaging stories using trending sounds, styles, and authentic creator energy. Produce a mix of high-quality and UGC-style content optimised for TikTok performance. Manage on-set lighting, sound, and visual setup for daily content production. 2. Live Shopping & Streaming Plan, operate, and optimise TikTok Live shopping sessions in collaboration with the Sales & Growth Lead. Prepare run-of-show scripts, product showcases, and live-stream setups. Support hosts and team members during live events to keep engagement and conversions high. 3. Strategy & Growth Work with the TikTok Sales & Growth Lead to define and execute TikTok content strategy, from posting cadence and tone to creative direction and testing frameworks. Help develop systems for content planning, performance tracking, and continuous optimisation. Analyse video performance, identify top-performing ideas, and propose new formats to scale. Contribute creative input to campaigns, influencer collaborations, and product launches. 4. Creative Collaboration Partner with marketing, design, and e-commerce teams to align TikTok content with brand goals. Stay on top of emerging TikTok trends, effects, and creator tactics to keep our channel ahead of the curve. Bring fresh ideas, energy, and an experimental mindset to every stage of the creative process. Qualifications: Proven experience creating TikTok or short-form social content (portfolio or TikTok account required). Strong skills in videography and editing (CapCut, Premiere Pro, Final Cut, etc.). Understanding of TikTok algorithm behaviour, trend cycles, and engagement best practices. Experience running or supporting TikTok Live events preferred. Excellent sense of storytelling, pacing, and visual detail. Self-starter with strong organisational and communication skills. Desirable skills: Comfortable on camera or experienced guiding on-screen talent. Motion graphics or light animation skills (CapCut, After Effects, Canva). Familiarity with e-commerce, TikTok Shop, or social commerce platforms. Product styling, photography, or creative direction experience. Benefits: Casual dress On-site parking Employee Assistance Programme Bright Exchange Regular social events including summer & end of year parties. Spontaneous employee well-being treats An Amazon Birthday voucher Vouchers at Christmas to shop with F&F Staff Purchases NEST Pension Private medical insurance with Vitality health with various benefits including discounts on a gym membership Job Type: Full-time Pay: Up to £28,000.00 per year Ability to commute/relocate: Milton Keynes MK1 1LH: reliably commute or plan to relocate before starting work (required) Experience: Tiktok: 3 years (preferred) Work authorisation: United Kingdom (required) Work Location: In person