Job Description
Title: B2B Marketing Manager
Reporting to: Marketing Director
Location: Wardle, Cheshire
Hours: 09:00-17:30, Monday to Friday (Hybrid working available)
Salary: £45,000-£50,000 Dependent upon experience
Range of Responsibilities to include:
Campaigns and Promotions:
1. Plan and deliver integrated marketing campaigns for new product launches and/or specific product categories
2. Work cross-functionally to develop and implement a calendar of national promotions, including all supporting materials & collateral
3. Track performance and adapt future campaigns for greater impact.
Customer and Sales Team Support:
1. Collaborate with key accounts, managing and executing bespoke marketing support calendars to support sales and share of business growth
2. Act as a go-to contact for customer marketing requests and opportunities
3. Provide marketing toolkits and assets that help merchants promote our products in-store and online
Digital Marketing:
1. Oversee website marketing content, performance & reporting, working against agreed KPIs
2. Manage social media activity, devising and implementing the social media content calendar, as well as providing regular reports & analytics
3. Lead the development and execution of email marketing campaigns utilising the Hubspot CRM platform
New Product Launches
1. Support new product launch planning, working cross-functionally to aid the marketing team’s contribution to new product introductions
Events & Exhibitions
1. Coordinate all customer / industry events & exhibitions that TIMCO attends, working with internal colleagues and external vendors to ensure clear event objectives are set and delivered·
Content and Communications:
1. Ensure high-quality marketing assets are produced across brochures, flyers, point-of-sale materials, digital content, and videos.
2. Oversee the design studio, ensuring incoming briefs are actioned efficiently, workloads are managed, and brand/style guidelines are adhered to
3. Support internal & external communications to engage employees and enhance the company’s brand / reputation
Team Management:
1. Lead and develop the B2B marketing team of Campaigns Coordinator, Marketing Admin Assistant and Design Studio
2. Conduct regular 1-2-1s, performance reviews and personal development planning.
Skills Required:
· Proven experience in B2B marketing, preferably within building materials, construction or a wholesale environment.
· Strong understanding and experience of both traditional and digital marketing principles.
· Experience supporting a sales team and delivering customer marketing programmes.
· Significant experience in digital marketing / website management / ecommerce
· Experience working with marketing agencies
· Budget management experience
· Extensive CRM experience, preferably Hubspot
· Excellent project management skills — ability to manage multiple concurrent campaigns.
· Line management experience and a proven ability to lead and develop a team.
Benefits:
· Competitive salary
· Company pension
· Company Car
· Staff discount
· Life assurance
· Employee Assistance Programme
Applications or queries to HR@TIMCO.co.uk
Closing date 30 June 2025 - we reserve the right to close the job sooner if a suitable candidate is identified before this date.