Overview
Based in house Aylesford Kent.
Job Description:
LC Designs is seeking an experienced and highly motivated Marketing Executive to join our in-house marketing team. In this varied and hands-on role, you’ll lead digital execution across our core social platforms while supporting wider B2C and B2B marketing activity. This is the perfect opportunity for a marketeer who is confident executing digital campaigns, eager to learn and excited by the idea of taking ownership of key marketing channels.
About Us
LC Designs is a parent company founded in 1922 and remains the family business it was born as. Now in the 4th generation of the family, it continues to grow and innovate through multiple sub-brands (most notable Stackers) and white label products which span across lifestyle, athleisure and gifting.
Responsibilities
Content & Creation
* Drive and deliver the content and channel strategy
* Create compelling text, image and video content (including reels, posts and articles) for multiple platforms
* Ideate and develop stories that increase reach, engagement and brand affinity
* Lead on sourcing, negotiating, contracting and managing user-generated content (UGC) from our online communities
Community Management
* Lead engagement with followers, respond to comments and messages and promote meaningful conversations
* Build and nurture loyal online communities such as Instagram Broadcast channels
Performance Analysis & Reporting
* Use tools such as Meta Business Suite and Later to analyse performance and optimise content
* Producing regular reports on channel performance, community engagement, reach, conversions and competitor benchmarking
Trend & Platform Monitoring
* Stay up to date with social media trends, platform specifications, algorithm changes and emerging platforms
* Suggest new ideas, formats and tactics to improve engagement and performance based on insight and results
PR & Events
* Assist in planning and promoting brand events
* Lead PR activities from drafting press releases to pitching and ensuring consistent messaging across owned channels
* Manage influencer and ambassador relationships
Other
* Basic website content management and optimisation
* Create and post blog posts and articles on the company’s website and social media pages
About You
* 3–5+ years’ experience in social media management and content creation
* Excellent communication skills and the ability to work collaboratively within an in-house team
* Strong understanding of major social platforms including Facebook, Instagram, Youtube, LinkedIn and TikTok
* Strong copywriting, editing and proofreading skills
* Proactive mindset with a willingness to learn and take ownership
* An interest in paid social and performance marketing
* Understanding of Canva, Meta Business Suite, Later
* Experience with Magento would be beneficial
Working Hours
* Monday to Friday: 8:45am – 5:00pm
* Ideally in person - open to discuss.
* Full Time
Benefits
* Company pension
* Store discount
* Employee discount
* Work Location: In person
Pay: £26,000.00-£30,000.00 per year
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