The Role
* Develop and grow sales in line with company targets
* Carry out demonstrations of equipment and total repair solutions
* Conduct new installations and start-up training to ensure seamless onboarding
* Build long-term partnerships with customers, conducting regular site visits and reviews
* Work in tandem with internal teams to manage orders, delivery, installations, and post-sales support
* Maintain accurate CRM records of all activities, sales leads, and customer updates
* Provide an outstanding customer experience from initial contact through to ongoing service
* Collaborate with your mentor and leadership to review performance, pipeline, and strategy
The Candidate:
* Ideally experience in technical B2B sales, high-value equipment preferred
* Mechanically minded, confident around automotive tools and workshop environments
* Enthusiastic, sales-driven, and keen to build a long-term career
* Experience or understanding of ROI (Return on Investment), TCO (total cost of ownership), or value-based selling is a plus
* Confident communicator who enjoys meeting clients and presenting solutions
* Strong PC skills (Microsoft Office, CRM systems)
* Full UK driving licence
* Willingness to travel extensively across the region
Personal Attributes:
* Proactive, self-motivated and organised
* Comfortable working independently while also collaborating with a wider support team
* Professional and courteous – a true ambassador of the brand
* A strong desire to learn, grow, and succeed
* Socially adaptable
* Passionate about helping customers work more efficiently, safely, and profitably
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