Steele Charles are delighted to have been retained by an Edinburgh based bespoke aparthotel operation seeking a hands-on, guest-obsessed General Manager to lead day-to-day operations across their boutique aparthotel, support the pre-opening and launch of the new site, and help shape what “exceptional” means for the brand.
The Role
You’ll be the heartbeat of the guest experience - making sure every arrival feels effortless, every stay unforgettable, and every system runs smoothly.
Working closely with the Operations Director, you’ll drive performance, shape culture, and help grow a distinctive hospitality brand in one of the UK’s most inspiring cities.
Key Responsibilities:
* Lead front-of-house service, creating memorable guest experiences at every touchpoint.
* Oversee daily operations - housekeeping, maintenance, suppliers, and inventory.
* Manage revenue, pricing, and OTA listings, driving occupancy and direct bookings.
* Support the pre-opening and launch of a new Edinburgh site, from systems to staffing.
* Launch and oversee a new 40-cover food & drink space - relaxed, design-led, and full of local character.
* Build community connections through brand collaborations, social media, and events.
* Ensure compliance across health & safety, licensing, and operational standards.
* Handle financial reporting, cost tracking, and performance metrics.
About You
* Proven experience managing small hotels, aparthotels, or boutique hospitality spaces.
* Confident running both accommodation and F&B operations.
* A doer and problem-solver - proactive, calm, and resourceful.
* Strong understanding of PMS systems, revenue management, and P&L basics.
* Naturally warm and personable, with genuine hospitality instincts.
* Deep local knowledge of Edinburgh’s culture, food, and creative scene.
* Highly organised and comfortable working autonomously.
* Digitally savvy - confident with social media, revenue platforms, and creative tools.
The Offer
* Competitive salary + annual bonus (up to 15%)
* 30 days’ holiday + your birthday off
* Free coffee/staff meals + 50% off F&B
* £1,000 annual learning budget + mentorship support
* Monthly team tastings, wellbeing allowance & R&D travel opportunities
* Cycle-to-work scheme and partner discounts
This is a rare opportunity to take the reins of a fast-growing, design-led hospitality business -shaping two of Edinburgh’s most exciting boutique stays from the ground up.