Who We Are
VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative, human‑first, award‑winning work for blue‑chip clients including AstraZeneca, Colgate‑Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca‑Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports as a leader among marketing creative and content service providers, commerce services, global digital experience services, global marketing services and most recently marketing measurement & optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across more than 55 markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore and Sydney.
About WPP
WPP is the trusted growth partner for the world’s leading brands. We unite cutting‑edge media intelligence and data solutions, world‑class creativity, next‑generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
Job Overview
We are seeking an F1 Account Manager to join our dynamic agency team, managing and delivering global events, comprehensive partnership rights, and strategic asset utilisation for our key client. This role requires an immediate impact, driving successful outcomes for both the agency and the client account.
What you’ll be doing
Strategic Partnership & Stakeholder Management
* Primary partnership management POC across internal teams, local markets, rights holders and external agencies, ensuring seamless alignment on creative asset approvals, timelines, and activation plans.
* Act as the primary communication hub, facilitating essential channels (e.g., weekly status meetings, quarterly reviews) and driving efficient consolidation of feedback and information flow among all partners, including effective escalation management.
* Cultivate and maintain robust relationships with clients and the F1 team, acting as a trusted advisor and confidently guiding regional teams with a solution‑driven focus.
Brand & Content Governance
* Provide expert guidance on creative assets, steering the end‑to‑end approval process, through to final sign‑off.
* Lead the development of partnership guidelines, ensuring alignment with client brand guidelines, proper application of partner branding/VisID and logos, and clear do’s and don’ts.
* Design and develop a comprehensive partnership activation playbook, outlining rights, principles, opportunities, assets, and IP usage to ensure clarity, brand integrity, efficiency, scalability and consistent application across markets.
* Liaise with the VML creative team on the integration of the partnership platform and activation concepts within guidelines.
Platform & Data Management
* Design, build, and maintain a centralized partnership hub to house partnership asset files (e.g., team logos, driver headshots, car imagery, b‑roll) and serve as a single source for DRBU’s to access partnership documents.
* Manage the setup and ongoing maintenance of creative asset and rights trackers.
F1 Activation & Event Delivery
* Oversee the production and distribution of all F1‑related collateral and act as a key point of contact for F1‑related queries from clients, regional teams and customers.
* Support the team in managing the delivery of F1 assets (bookings, invoicing, shipping) and producing insightful post‑activation reports.
What We’re Looking For
* Excellent verbal and written communication skills in English with impeccable attention to detail.
* F1 background / understanding of the sport.
* Professional experience and proven track record in end‑to‑end project management within the context of sports partnerships.
* Strong budgeting/finance skills within the context of sports partnerships.
* Ability to work independently while delivering high‑quality work on deadline.
* Team player with a positive attitude and ability to lead and inspire a team.
* International mindset with the ability to operate in global regions simultaneously.
* Excellent organisational skills; confident in managing multiple work streams across various projects.
* Enthusiasm, energy and an innovative approach to the role.
* Confidence and professionalism to engage with clients at a senior level.
* Line management experience.
* The desire to immerse yourself in our agency environment and to contribute to the wider agency culture.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
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