Fun, rewarding and with the opportunity to develop and grow your career. That’s life with L&C Mortgages, the UK’s leading fee free mortgage and protection broker with over 160 awards to its name.
Join us and you’ll be part of a business that takes your progress seriously and wants you to enjoy being part of the L&C family. From ‘The Extra Mile’ colleague nominations – recognising those who go above and beyond, your birthday off and our fabulous Perkbox membership – this is a place that really gives back on the effort you put in.
Right now, we are seeking a data-driven Digital Conversion Executive to join our Marketing team and help optimise the performance of our digital channels. This role will focus on improving customer journeys and conversion rates across our website and email campaigns through testing, insight and continuous optimisation.
About the Role
You’ll collaborate closely with the Head of Digital Marketing and wider teams to deliver a CRO roadmap that drives measurable improvements in performance and customer engagement.
Responsibilities
* Support the development and delivery of our conversion rate optimisation (CRO) programme.
* Generate and test ideas to improve website and campaign performance, designing and coordinating A/B and multivariate tests that help the business achieve its lead generation and strategic objectives.
* Analyse website performance using tools such as Google Analytics, turning data into insights that inform testing opportunities and optimisation initiatives.
* Create wireframes for test ideas, define success metrics and work with developers or digital agency partners to implement and launch experiments.
* Monitor live tests, troubleshoot issues and build clear performance reports and dashboards for stakeholders.
* Work with the partnerships team to optimise partner journeys, support personalised website experiences and help ensure digital content remains accurate, compliant and on brand.
Tools
Google Analytics, Looker Studio, Google Tag Manager, CMS platforms and A/B testing tools.
About You
You’ll have at least two years’ experience in a digital marketing, CRO or performance-focused role, with a strong analytical mindset and a passion for improving digital experiences through data and experimentation.
Qualifications
* Confidence using analytics and reporting tools such as Google Analytics and Looker Studio.
* Experience designing and analysing A/B or multivariate tests.
* Experience implementing website tracking using Google Tag Manager, working with CMS platforms, and a basic understanding of HTML, CSS and JavaScript.
* Highly organised and comfortable managing multiple workstreams while working to tight deadlines.
* Strong communication and stakeholder management skills.
* Ability to translate data into clear insights and recommendations.
Preferred Experience
* Experience working in financial services or another regulated industry.
* Experience with UAT, QA processes or tools such as Webflow.
* Previous roles as a CRO Executive, Digital Optimisation Executive, Performance Marketing Executive or Digital Marketing Analyst.
Why Join L&C
We care about our customers, but our employees are what make the magic happen. We’re always ready to listen and do what we can to make L&C even better for those receiving and providing our services, so working with us means being part of an environment of respect and equity.
Benefits
* 24 days starting annual leave, plus your birthday & bank holidays off non‑inclusive of your holiday allowance
* Perkbox benefits hub (comprehensive discounts, perks & wellbeing support)
* Buy Holiday scheme
* Company pension & Death in Service cover
* Employee assistance & wellbeing programmes
* Annual Summer & Winter parties and team‑led social events
* …and much more!
Diversity & Inclusion
At London & Country Mortgages, we are committed to fostering a recruitment and selection process that is inherently diverse and inclusive. We believe in the strength that comes from a variety of perspectives, backgrounds, and experiences, and we actively seek to create an environment where individuals from all walks of life feel welcome and valued.
Compliance
L&C is authorised and regulated by the FCA and is classified as an Enhanced Firm under the Senior Manager’s and Certification Regime (SM&CR). This role is subject to the 6 FCA Conduct rules and you will be expected to adhere to them at all times. (See below). Any confirmed breaches of the Conduct Rules will be reported to the FCA annually. Should you apply for a Certified role in another financial services firm then L&C may be required to disclose this information in a Regulatory Reference request.
We must act with integrity
We must act with due care, skill, and diligence
We must be open and cooperative with the FCA, the PRA and other regulators
We must pay due regard to the interests of customers and treat them fairly
We must observe proper standards of market conduct
We must act to deliver good outcomes for retail customers
Company Overview
L&C Mortgages is the UK’s leading fee free mortgage and protection broker with over 160 awards. Join us and be part of a business that values progress, offers a birthday off, and a Perkbox membership.
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