Overview
Role: Head of Supporter Engagement (Individual & Events). The Head of Supporter Engagement will play a pivotal role in building and nurturing relationships with both existing and prospective supporters of Noah's Ark. You will be responsible for ensuring an outstanding supporter experience — one that makes individuals feel valued, engaged, and fully informed about the impact of their donations. This role involves developing and implementing effective strategies for donor acquisition, retention, and stewardship, while leading multi-channel communications that connect supporters with the cause. You will have the autonomy to innovate and bring creative flair to engagement programmes, guided by data, donor insight, and sector best practice. You will be a dynamic, adaptable, and highly organised professional, committed to playing a key role in driving income growth. A strong communicator and proven leader, you lead by example and bring a hands-on approach to team management. With significant experience in people and programme management within Public Fundraising, you will have a proven track record of delivering outstanding results.
Responsibilities
* Foster a supportive, cohesive, and aspirational team culture, motivating staff to meet and exceed targets while recognising their contributions to the charity's objectives and strategy.
* Effectively recruit, train, and line-manage team members, setting clear objectives and supporting their development through regular supervision, annual appraisals, and adherence to charity policies and best practices.
* Develop a comprehensive supporter stewardship strategy, supported by systematic processes, to engage existing individual givers and fundraisers—as well as new supporters—fostering long-term commitment and regular support for the charity.
* Collaborate across teams to enhance supporter retention, contributing to the design and implementation of sophisticated supporter journey processes that strengthen relationships and increase lifetime value.
* Drive substantial growth in the number of individuals donating to and fundraising for Noah's Ark by collaborating with team members to create engaging, inspiring fundraising campaigns and events.
* Maintain a steady pipeline of new supporters by developing and promoting ongoing engagement opportunities beyond major campaigns and events.
Qualifications
* Experience of developing supporter engagement opportunities and stewardship journeys for tens of thousands of supporters at least.
* Experience of running a Community Giving, Individual Giving programme, incorporating Legacy Giving, raising at least £0.5m per annum.
* Experience of managing a team to deliver exceptional results.
* Successful experience of leading direct fundraising marketing campaigns across a range of channels including direct mail, email, social media and telephone.
* Experience of highly successful relationship building with a portfolio of supporters, including through face-to-face meetings and telephone conversations.
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