Digital Marketing Assistant - Performance Media
Contract: Permanent
Shift pattern: Full Time
Location: Manchester
Closing date: 30th April
Recruitment Partner: Matthew Nelligan
What youll be doing
The Performance Media team sits within our Marketing department and is responsible for driving the Boots UK Paid Media Strategy forwards using marketing channels such as PPC, Affiliates, Display and Paid Social.
As a key growth department, we are looking for a new Digital Marketing Assistant to join the expanding Performance Media team and play an active role in campaign activation and revenue growth. Working alongside your digital marketing peers internally, you will be responsible for the day-to-day running of our trade activity for Boots UK. We are looking for someone with a keen eye for detail, a passion for digital marketing and a growth mindset.
Key responsibilities
* Day-to-day management of the Boots promotional calendar and communication of this with internal Performance Media teams
* Communicating Performance Media plans with wider teams within the Boots Marketing and Trade departments, including in key calls / meetings
* Creative and messaging alignment with the wider Marketing department to ensure consistency across PPC, Affiliates & Digital Media
* Supporting the PPC team with promotion activation across Google & Microsoft ads platforms, plus optimisation support where required
* Reporting on promotion performance with an understanding of success metrics for the business and ability to give recommendations for the future
What youll need to have (our must-haves)
* A basic understanding of Digital Marketing fundamentals
* Strong analytical skills and attention to detail
* A growth mindset to identify opportunities and create innovative solutions
* Confident stakeholder management to build relationships with internal teams across Performance, Marketing & Trade
* Effective communication skills
* An energy and passion for Digital Marketing and the ever-evolving world of Performance Media.
Rewards designed for you
* Boots Retirement Savings Plan
* Discretionary annual bonus
* Generous employee discounts
* Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child
* Flexible benefits scheme including option to buy additional holiday, discounted gym membership, life assurance, activity passes and much more.
* Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme.
Theres lots more in our benefits and discounts, MyBoosts - there to give you that little lift in your everyday. Find out more at boots.jobs/rewards. Exclusions may apply; eligible roles only. Please note that any salary estimates provided on third-party sites are not endorsed by Boots and may not be accurate.
A bit about us
At Boots, were proud to be an equal opportunity employer, creating a place where everyone feels welcome, supported and free to be themselves. We believe that when our people feel valued and included, they thrive, so were committed to creating a brilliant Boots for our people so they can make a difference for our customers and colleagues every time.
Boots is a Ban the Box employer and will consider the suitability of applicants with criminal convictions on a case-by-case basis.
J-18808-Ljbffr