Job Description
PaymentGenes is proud to be partnering with a high-growth, international technology organisation to appoint a Senior / Lead UX & Web Designer. This is a strategic design leadership role within a business investing heavily in AI-driven digital experiences. If you are passionate about shaping intuitive interfaces that make advanced technology feel human, this opportunity is for you.
This is not a traditional UX role! You will shape intelligent, scalable digital experiences across web platforms and AI-enabled products — combining deep UX craft, systems thinking, and applied AI capability.
As both a hands-on design expert and cross-functional leader, you will influence product direction, experimentation, and experience innovation across the organisation.
What You’ll Do
Experience Strategy & Vision
* Define UX strategy aligned with product and business goals
* Lead end-to-end journey design across marketing sites, web apps, and AI-powered products
* Translate complex AI capabilities into intuitive, human-centred interfaces
* Identify opportunities for AI-driven personalisation and intelligent interaction
AI-Integrated Design
* Design conversational interfaces, AI copilots, and intelligent workflows
* Shape UX for AI features (explainability, confidence indicators, feedback loops)
* Rapidly prototype and validate AI-assisted experiences
* Partner with Data and AI teams to align user needs with technical feasibility
* Embed ethical AI principles into product experiences
Cross-Disciplinary Collaboration
* Work closely with Product, Engineering, Data, and Marketing
* Bridge design intent with front-end implementation realities
* Contribute to experimentation frameworks (A/B testing, optimisation)
* Translate research and analytics insights into design improvements
Design Systems & Scalability
* Lead the evolution of web design systems and component libraries
* Ensure accessibility (WCAG), usability, and performance standards
* Establish UX governance and best practices
* Maintain consistency across responsive web and product interfaces
Execution & Craft
* Produce high-fidelity prototypes and interaction models
* Design responsive web experiences optimised for conversion and engagement
* Align UX writing and microcopy with brand voice
* Validate designs through testing and iteration
Technical & Design Expertise
Core UX & Web
* Interaction design & information architecture
* Responsive web design
* Qualitative & quantitative UX research
* Design systems and component thinking
* Accessibility standards (WCAG)
Tools
* Figma (advanced prototyping & systems thinking)
* Webflow or modern CMS platforms (desirable)
* Front-end literacy (HTML/CSS; understanding of React-based systems)
* Analytics tools (GA, Amplitude, Hotjar, etc.)
AI-Related Capabilities
* Designing conversational UX (chatbots, copilots)
* Integrating generative AI features into products
* Prompt design literacy
* Understanding AI limitations and explainability UX
* Familiarity with personalisation systems and recommendation logic
What We’re Looking For
* 6–10+ years in UX, product design, or digital experience roles
* Demonstrated experience designing complex web platforms
* Experience working on AI-enabled or data-driven products
* Proven cross-functional leadership
* Experience mentoring or guiding other designers
You’ll Thrive If You Have:
* Strong systems thinking and holistic design perspective
* The ability to simplify complex technical concepts
* Influential stakeholder management across Product and Engineering
* A strategic mindset balanced with executional excellence
* Comfort operating in ambiguity and experimentation-driven environments
What Success Looks Like
* Improved engagement, conversion, or product adoption metrics
* Seamless integration of AI features into user journeys
* Scalable, consistent design systems
* Positive user research and usability outcomes
* Strong cross-functional alignment and reduced design-to-development friction
This is a rare opportunity to shape how AI-powered digital experiences are designed and delivered within a forward-thinking technology environment.
If this excites you, please reach out to the PaymentGenes team directly via LinkedIn, who can provide more detail and insight into this company's journey into AI and the opportunity.