Role Purpose
Location- Ruddington, Nottinghamshire
Level - Support Role
Department - Marketing
Working Pattern -Full Time Hybrid (3 days a week in office, Tues - Thurs)
Benefits -Benefits at Ideagen
Salary - To be discussed at next stage
We have an exciting opportunity to join our forward-thinking central marketing team, working at the intersection of community engagement, content creation, and AI-driven search. As a Community & Content Specialist, you will play a key role in building brand credibility across industry platforms, creating high-impact content, and engaging authentically with professional communities. You’ll help position the organisation as a trusted authority while contributing directly to visibility, reputation, and lead generation.
Responsibilities
* Engage actively in online communities such as Reddit, Quora, LinkedIn groups, and industry forums, providing helpful and knowledgeable contributions
* Monitor and participate in discussions related to compliance, risk management, and industry challenges, offering valuable insights without overt promotion
* Manage and grow presence across review platforms including G2, Capterra, and TrustRadius, supporting review generation initiatives
* Respond to all customer reviews in a timely and professional manner, ensuring positive engagement and addressing feedback constructively
* Create high-quality, search-optimised content such as FAQs, how-to guides, blog posts, and competitor comparisons
* Repurpose community discussions into engaging content assets that support wider marketing goals
* Track and analyse content performance and community engagement, identifying opportunities to improve visibility and impact
* Collaborate with internal teams to align messaging and ensure consistency across content and platforms
Skills and Experience
* Previous experience in community management, content marketing, or digital engagement within a B2B environment
* Strong writing skills with the ability to communicate complex ideas in a clear, engaging, and accessible way
* Comfortable adapting tone and style across different platforms, from informal forums to professional networks
* Experience engaging with online communities and building credibility through consistent, value-led contributions
* Familiarity with review platforms such as G2, Capterra, or TrustRadius would be advantageous
* Analytical mindset with an interest in using data to optimise content and engagement strategies
* Interest in emerging trends such as AI search, SEO, and digital content optimisation
* A proactive, curious approach with the ability to learn new tools and adapt quickly in a fast-paced environment
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