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Omnichannel search specialist

Permanent
Posted: 12 June
Offer description

No Relocation Assistance Offered
Job Number173871 : Surrey, England, United Kingdom

Who We Are

Colgate:Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name

Join Colgate:Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values-Caring, Inclusive, and Courageous-we foster a culture that inspires our people to achieve common goals. Together, lets build a brighter, healthier future for all.



Location:
Woking, UK


Reporting to:
Director, Digital Transformation, Northern Europe




Why Work For Colgate Palmolive



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The learning and development opportunities: You will refine your commercial mind:set and continue to learn new skills working closely with a cross:functional team giving you exposure to all local market departments.

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The challenge and variety: You will operate in a fast paced operational environment, directly impacting the day:to:day performance of the business, with personal accountability for your business.

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The global experience: You will have the opportunity to work with global brands, participate in global strategies with potential to develop your career internationally.

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The Colgate Values: Caring, global teamwork and continuous improvement are integral to how we operate every day.



About the Role



Colgate:Palmolive is undergoing an exciting strategic pivot toward omnichannel demand generation. As our
Omnichannel Search Specialist
, you will be at the heart of this evolution. You'll spearhead digital initiatives that accelerate brand expansion, reporting directly to the Director of Digital Transformation, Northern Europe.




Your work will be pivotal in maintaining high visibility and brand integrity across Amazon, Google, and retailer platforms. You will pioneer Generative Engine Optimization (GEO) strategies, ensuring our brands thrive in AI:driven search environments. You won't just be analysing data; you'll be telling the story behind it to influence our search mindset and culture across the Northern Europe Hub.



Key Responsibilities

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Strategy and Execution: Design and deliver omnichannel search campaigns that drive meaningful connections and conversions.

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AI Innovation: Monitor our presence across AI engines (e.g., Google AI Overviews, ChatGPT), identifying opportunities to optimize our messaging and authority.

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Data:Driven Insights: Translate complex marketing data into clear, actionable insights that help us reach our performance goals.

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Collaboration: Partner with eCommerce, Media, Data, and Marketing teams to implement AI:friendly content (like FAQs and clear summaries) and maintain consistent, high:quality messaging.

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Continuous Improvement: Execute A/B and customer experience testing throughout the customer journey-from ad creative to post:conversion loyalty.

What You Bring

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A passion for the evolving search landscape and a curious mind-especially regarding Generative Engine Optimization (GEO) and optimising for LLM:based platforms.

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The ability to bridge the gap between technical data and human behavior, looking beyond traditional clickstream metrics.

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Experience in search, digital analytics, or performance marketing (agency or client side).

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A can:do attitude You're a self:starter who enjoys working in a fast:paced environment, raising consensus, and inspiring colleagues at all levels.

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A collaborative spirit-you're not afraid to roll up your sleeves and lead by example.

Our Commitment to Inclusion
Our journey beg

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