Company Description
BOAT International is the world's leading superyacht multimedia, data/market intelligence and events organisation. We produce luxury superyacht magazines, curate and deliver the World Superyacht Awards (the Oscars for superyachts) and produce highly successful industry events such as the Superyacht Design Festival and various Owners' Club events hosted around the world
We're part of Informa, a global business with a network of trusted brands in specialist markets across more than 30 countries, and a member of the FTSE 100 who are #3 in Glassdoor's Best Places to Work 2025 UK list.
Our purpose is to connect our customers to information and people that help them know more, do more and be more. No other company in the world helps more people share professional knowledge or make business connections.
We run around 800 events each year, create digital platforms based on engaging news and information content, and operate professional development programmes for individuals and businesses.
Founded in 1968, International Boat Industry (IBI) is the most respected B2B media brand serving the global leisure marine industry. With a longstanding reputation for authoritative journalism, deep market insight, and unparalleled international reach, IBI delivers news, analysis, and intelligence across print, digital, and live platforms.
Job Description
The IBI business is in growth, and an exciting opportunity has arisen for a Digital Content Editor to join the IBI Editorial team. This newly created role reflects the investment being made to enhance IBI's digital proposition and drive digital subscription revenues (80% of IBI's digital content is paywalled).
The Digital Content Editor will play a key role in delivering a digital-first publishing strategy for IBI, ensuring the website and newsletter content is engaging, timely, and optimised for subscription sales.
Key Responsibilities
Digital Content Management
* Create and manage website article production, ensuring articles are published to a high standard.
* Plan and execute the digital editorial calendar, scheduling content publishing onsite and offsite.
* Ensure all website content is up-to-date and published on time.
* Curate and coordinate unique digital content, including special features, market reports, and product reviews.
* Optimise pre-paywall content to drive subscription sales.
* Curate the homepage and channel pages to maximise engagement.
Content Innovation & Commercial Opportunities
* Identify key articles that drive subscription conversion and high engagement.
* Review competitors and other B2B publishers to recommend innovative content and commercial opportunities.
* Manage and oversee commercial content delivery across digital platforms.
* Influence the commissioning process to maximise digital and paid content opportunities.
Newsletter & Event Content
* Deliver daily editorial promotion content across newsletters.
* Exploit content opportunities around events for paid exclusive content, including video, audio, and articles.
* Support the creation of event materials, such as press releases.
* Lead elements of on-stage support at events, where required.
Industry Engagement
* Be present at boat shows and industry events to report and build content opportunities.
* Work with the Editor to develop supporting video and podcast content.
Qualifications
Skills & Experience Required
* Organised, with excellent attention to detail.
* Strong communication skills.
* Experience working in a publishing/content environment is essential.
* Experience in the leisure marine industry, specifically B2B, is essential.
* Education to A-level standard is essential; a degree qualification is desired.
* A multi-tasker with a can-do attitude.
Personal Attributes
* Enthusiastic and energetic.
* Resilient and adaptable.
* Punctual and reliable.
* High attention to detail.
Additional Information
Why join BOAT International?
This role offers the chance to contribute to an industry-leading publication with a global reputation for excellence. You'll work with a talented team in a collaborative and forward-thinking environment, shaping the narrative of one of the world's most prestigious sectors.
If you're ready to take your editorial career to new heights and create content that resonates with an elite and discerning audience, we'd love to hear from you.
Apply today and become a part of the BOAT International legacy.
Additional Information:
Boat International is an Informa Group Company. We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. But don't just take our word for it – see what our colleagues have to say at
Summary of employee benefits
* Annual leave - Full-time benefit is 33 days per year (25 days annual leave plus 8 bank holidays). The Company also offers up to an additional 3 days of paid time off during the Christmas office closure period. This applies to all staff employed during the closure period regardless of their start date or if notice has been given. These days do not form part of the annual leave entitlement.
* You will also receive your birthday off or the following day each year, provided it falls on a weekday.
* Long Service Award
* The holiday year after your 5th anniversary, you will be awarded one additional day of annual leave.
* Pension You will be auto-enrolled into the pension scheme provided you meet the criteria. Standard contributions are set at 4% but the Company matches employee contributions up to 5%.
* Death in Service Whilst an employee, cover for all staff (permanent and temporary) of two times annual salary.
* Maternity pays 12 weeks at 100% of basic pay followed by 27 weeks at Statutory Maternity Pay rate, provided at least one year service.
* Paternity pays 1 week at full pay, followed by a second week at Statutory Paternity Pay rate.
* Enhanced sick pay After probation, the company will pay up to two weeks full pay per year, increasing to five weeks based on the length of service.
* Cycle to Work -The Company operates a Cycle to Work scheme to enable you to enjoy tax free cycling.
* Refer a friend scheme We operate a refer a friend scheme where you are paid a £500 employee referral payment for successfully referring a friend or contact for employment with us. Payment is made upon successful completion of their probation.
* Love Wimbledon -Lots of discounts for shops, restaurants etc with a Love Wimbledon card.
* Summer Hours (Discretionary) Early finish at 3pm every Friday during July and August.
* Nuffield Health Gym Membership -Nuffield Health Gym across the road offers discounted membership rates for employees.
* Healthcare Cash Plan -The Company offers a health cash plan which helps with the costs of dental, physio, optical and other medical expenses. Please note that this is a taxable benefit.
* Season Ticket Loans -Employees can request an interest-free loan to purchase a Season Ticket to be repaid over 12 months.
* Whirlpool Appliance Discount Scheme -Employees benefit from our Whirlpool VIP discount scheme, under which you can enjoy savings of at least 20% on Whirlpool products, which includes Hotpoint and Indesit brands, plus free delivery. Products range from washing machines, refrigeration, cookers and dishwashers to Hotpoint's Small Domestic Appliance range.
Please note that not all benefits are contractual and non-contractual benefits may change or cease at the company's discretion.
We're not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application. At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed.
As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information. See how Informa handles your personal data when you apply for a job here.