Sales & Marketing Director
Cornwall
JWR is recruiting an experienced Sales & Marketing Director for a leading lifestyle resort in Cornwall. This senior leadership role sits on the executive team and is responsible for driving brand growth, revenue performance, and market positioning across a multi-revenue hospitality business.
This is an exciting opportunity for a creative and commercially minded leader to shape the brand strategy, oversee sales and distribution, and lead marketing activity across digital, PR, partnerships, and guest experience.
Package & Benefits
Salary from £70,000 + bonus
Complimentary use of resort facilities including gym, pool and wellness areas
Discounts on spa, food and beverage
Professional development opportunities
Opportunity to work in a high-profile coastal destination with a passionate leadership team
Key Responsibilities
Lead the overall marketing, brand and sales strategy to drive occupancy, revenue growth and market presence
Own sales, reservations and revenue management performance across the business
Develop annual marketing plans and long-term commercial strategies
Build brand awareness through PR, partnerships, digital marketing and campaigns
Drive direct bookings and effective distribution strategies
Lead market research, customer insights and CRM strategy
Manage and develop the marketing, revenue and sales teams
Candidate Requirements
Senior marketing leadership experience (Head of Marketing / Director / CMO level)
Proven track record of brand building and revenue growth
Strong digital marketing expertise including SEO, PPC, email marketing and paid social
Experience developing and delivering commercial strategies and business plans
Strong leadership skills with experience managing multi-disciplinary teams
Experience within hospitality, hotels, wellness or lifestyle brands would be highly advantageous.
For a confidential discussion, please contact JWR .
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