This inclusive employer is a member of myGwork – the largest global platform for the LGBTQ+ business community.
PHD Global has an exciting opportunity for a talented media marketplace expert as we roll out a new global digital operating model for one of our prestige PHD Worldwide clients’, Diageo.
Working in collaboration with the Global Digital Director and channel specialists this individual is responsible for being an agent for change with respect to unlocking the digital marketplace opportunity for Diageo. Extracting new value from the marketplace across Diageo’s proven, potential, and proven partners. Supporting the Diageo and PHD Global - JBP program is essential to extracting maximum value from trusted partnerships and leading change for new innovation projects.
Leading the evolution of Diageo’s Trusted Marketplace and transition to a more regional nuanced program, this individual will drive priority market expansion projects. Delivering against the Programmatic Directors expansion methodology for lagging markets, driving channel specific (E.g. Audio, CTV, PR-OOH, etc) sprints with growth KPI’s in mind, and working alongside the Global Platform’s Director to operationalise planning + activation for Diageo’s markets. Collaborating with Media and Data Operations to manage inventory growth targets, the efficiency unlock they deliver and assisting with operational tracking between teams.
An expert in global media landscape trends and a key partner to Diageo’s Responsible Marketing lead they will have an in-depth knowledge of the alcohol ad policies, brand suitability guidelines with a passion for more responsible marketing.
PHD is a growth-focused media agency driven by innovation and creativity.
Founded in London in 1990, we were the first media agency to offer strategic and creative planning at a time when the industry was about buying cheaply and quickly.
Our founders saw a bright future where smart thinking and clever planning could help brands grow faster than their competitors.
Over the many years that have followed, we have continued to build on this defining ethic — with our evolution shaped by a continual investment in thought leadership. And we continue to ensure that our capability and approach evolve in line with changes in media, data, technology, commerce, society, and legislation.
Today, with over 100 offices in 74 countries, we continue to create remarkable campaigns that lead to remarkable growth – using the extending canvas of data and technology.
https://www.phdmedia.com/
Be Your Best
We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at beyourbest@omnicommediagroup.com to let us know how we can support you.
Diversity, Equity & Inclusion at OMG
At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.
We will process your personal data in accordance with our Recruitment Privacy Notice which is available on https://omnicommediagroup.com/recruitment -privacy-notices/.
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Job Overview
ID:
1138299
Date Posted:
Posted 1 day ago
Expiration Date:
02/07/2024
Location:
London
Competitive
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