Senior Product Manager – Web & UX
Hiring for: Greenpeace UK (via Futureheads)
Futureheads is extremely excited to have partnered with Greenpeace exclusively to hire a
senior product manager.
If you are a person of colour or identify as somone from a diverse background -if you feel comfortable please add a note to your application. further details on our diversity policy is at the bottom of this job discription.
Greenpeace is one of the world’s most recognised environmental organisations, fighting
for climate justice, nature, and a fairer world. This role is a chance to bring your product
craft to a mission-driven team and help millions of people connect with Greenpeace’s
campaigns, content, and community online.
As Senior Product Manager for Web & UX, you’ll own the strategy, roadmap, and
delivery for Greenpeace UK’s flagship web experience. You’ll shape how people
discover the organisation, learn about the issues, take action, donate, and stay engaged
over time – working at the point where UX, content, fundraising, and campaigning meet.
You’ll sit in a collaborative, cross-functional digital team, working closely with UX,
content, engineering, data, campaigns, fundraising, and mobilisation. This is a
hands-on, visible role: you’ll be as comfortable in the detail of a backlog as you are
facilitating workshops, influencing stakeholders, and connecting web work to wider
organisational strategy.
What you’ll be doing:
• Own the web product vision and strategy for Greenpeace UK’s main site and
key web journeys, setting a clear direction that balances audience needs,
campaign impact, and organisational priorities.
• Turn strategy into a prioritised, outcome-focused roadmap, with a
well-maintained backlog that is grounded in data, user research, and
stakeholder input.
• Lead end-to-end delivery of web and UX improvements: from discovery and
problem framing through to scoping, delivery, launch, and iteration.
• Partner with UX, content, campaigns, fundraising and mobilisation teams
to design and optimise journeys that deepen engagement – for example,
actions, sign-ups, donations, and supporter onboarding flows.
• Use analytics, testing and research (quant and qual) to understand behaviour,
identify opportunities, and measure the impact of changes on conversion,
engagement and experience.
• Provide digital delivery leadership: evaluating and procuring platforms or tools,
working with agencies and suppliers, and ensuring projects with multiple
dependencies land cleanly.
• Build strong, trusted relationships across a matrix of stakeholders, helping
teams with different priorities move quickly while maintaining coherent
standards and a joined-up web experience.
• Facilitate workshops, roadmap sessions, and show-and-tells that bring people
along with the product direction and make trade-offs transparent.
• Support and mentor colleagues (for example, product analysts, coordinators, or
contributors from other teams) to build product and digital capability across
the organisation.
What we’re looking for:
You don’t have to tick every box to apply, but you’ll bring most of:
• Web product management expertise – you’ve owned and delivered a web
product or major web area, including roadmap ownership, backlog
management, and demonstrable impact on UX and conversion.
• A strong grasp of UX and CRO principles, and experience turning user research
and insight into clear product decisions and prioritisation.
• Audience- and mission-focused product thinking – you’re motivated by how
digital products can build relationships, inspire action, and connect people to a
cause or community, not just drive transactions. Experience in nonprofit,
campaigning, membership, or community-driven contexts is a plus but not
essential.
• Solid digital delivery and operational leadership – you’ve managed the moving
parts of complex digital work (platform choices, vendor management, technical
trade-offs, multiple dependencies) and can speak confidently with developers
and technical partners.
• Experience working in a matrix / cross-functional environment, influencing
through expertise and relationships rather than hierarchy, and navigating
competing priorities constructively.
• Evidence of people and task leadership – directing, mentoring or coaching
others, coordinating work, and helping teams focus on what matters most. Line
management experience is helpful, but not required.
• Strong communication, facilitation and documentation skills: you write and
speak clearly, structure conversations well, and can create concise
requirements, specs, and decision/risk logs.
• A collaborative, curious mindset: organised, analytical, comfortable with
ambiguity, and happy to test, learn, and iterate rather than chase perfection.
Working with Greenpeace UK
Greenpeace UK offers a supportive, mission-driven environment with strong benefits
and a real commitment to staff wellbeing, learning and inclusion. There is a clear
organisational strategy and an ambitious digital agenda, and this role will have a
meaningful voice in how the web product evolves to support that.
Diversity, inclusion and how we’re recruiting for this role
Greenpeace UK and Futureheads are committed to equity, diversity and inclusion in
this process. We know that people of colour and candidates from other
under-represented backgrounds are significantly under-represented in the
environmental sector, especially in digital and leadership roles, and we are actively
working to change that.
***As part of Greenpeace UK’s anti-racism and representation commitments, this role
sits within a recruitment process that includes:
• A Guaranteed Interview Scheme for candidates who identify as people of
colour and meet the essential criteria for the role.
• An Equal Opportunities form to help monitor who we are reaching and how we
can improve. This form is anonymous and is not linked to your application or
used in selection decisions.
In addition, the application process will include a small number of voluntary qualifying
questions. These are designed to help us understand who is engaging with the role and
to ensure we source and shortlist with diversity, equity and inclusion in mind. Your
answers are confidential and will be handled in line with Greenpeace UK’s diversity and
anti-racism policies; they will never be used to downgrade or exclude you. Please
answer them truthfully if you feel comfortable doing so.
If you have any access needs or would like to discuss adjustments to the process,
Futureheads and Greenpeace UK will be happy to accommodate wherever possible.
We encourage applicants from all backgrounds, so if there is anything we can do to make our recruitment processes better for you and to allow you to show your best self, let us know. We also understand that some people require extra time to complete assessments, require alternative application methods and can also benefit from having interview questions or a guide to the type of questions pre-interview. We are open to any suggestions or requests that you may have and are always looking for creative ways to assess talent. Our commitment to you is that you should always feel safe and secure when you’re working with us. Futureheads is a B Corp™ accredited digital recruitment agency based in London. We specialise in recruiting permanent, contract and freelance digital and tech professionals in creative, data, design, digital marketing, engineering, product, project and programme management, UX and service design jobs.