Bioworld International (BWI) is based in Hinckley, Leicestershire, and was recognised as one of the Sunday Times Top 100 Fastest Growing Companies in 2024. We specialise in the brand management, design, manufacture, sales and distribution of the world’s leading licensed entertainment brands, delivering licensed apparel, sleepwear, headwear, bags and accessories across all levels of retail distribution. Our expertise in innovative product design and merchandising has established Bioworld as a global leader in licensed products.
Operating across Europe, BWI has doubled its turnover in the last two years and continues to be driven by a passion for customer service excellence. We are now seeking a Sales Support Merchandising Manager to lead and manage the BWI Merchandising Team.
This role requires a highly organised, self-motivated individual who can work closely with the Sales Team to manage existing customers, onboard new accounts and support BWI’s ways of working within a demanding, customer-led environment. You will build and maintain strong, profitable relationships with key accounts and develop effective stakeholder relationships across multiple departments and seniority levels. Working collaboratively with key stakeholders, you will help develop and drive strategic account plans across all relevant product channels to support business growth targets. Strong interpersonal skills and a working knowledge of Microsoft Office, customer portals and ERP systems are essential.
Key Responsibilities
* Manage the day-to-day operations of the BWI Merchandising Team, using data and metrics to prioritise actions and drive performance.
* Lead the team with a strong commercial focus, maximising margin wherever possible.
* Support the Sales and Senior Management teams in setting and delivering BWI’s future strategy and goals, sharing progress and identifying opportunities for improvement.
* Build strong collaborative relationships across the business, implementing new ideas and ways of working.
* Lead customer onboarding alongside Sales, promoting the full range of BWI supply models.
* Ensure consistent delivery of customer service excellence.
* Conduct monthly one-to-one reviews, coaching and development planning for all direct reports.
* Complete annual performance reviews and objective setting.
* Foster a culture of continuous improvement, ensuring procedures, communication and documentation are regularly reviewed.
* Manage internal and external escalations, identifying root causes and implementing corrective actions.
* Monitor the open order book to ensure deliveries align with billing projections.
* Work with Sales to maximise repeat order opportunities.
* Track and improve team KPIs, including OTIF performance against customer request and agreed delivery dates.
* Authorise credit note requests.
* Work with the Head of Supply Chain to drive activity on lower-ordering accounts, maintaining relationships and promoting BWI products.
Key Experience
* Minimum of 3 years’ experience managing teams within a Merchandising or Supply Chain environment, including offshore teams.
* Experience working in a KPI-driven environment.
* Proven experience implementing business process change and managing projects.
If you are confident, commercially minded and ready to step into a challenging role supporting multiple demanding accounts, this could be the next exciting step in your career. Please submit your CV along with a covering letter.
Bioworld International Ltd is an equal opportunities employer.
By making an application you will be providing Bioworld International Ltd with your personal data. This data will be stored in a secure HR office, in line with GDPR requirements and will only be used for the purpose of the recruitment process. Your data will not be shared with any third party and will be retained for a period of 6 months following the closure of the recruitment process. You may request at any time that your data be removed from our files. Data will be disposed of securely using a confidential shredding service.