We're Hiring: CRM Manager
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Fully Remote | Full-time | B-Corp Certified | Healthcare/Nutrition Sector
We're looking for a highly commercial and strategic CRM Manager to take full ownership of our customer relationship strategy — driving measurable business growth and deepening engagement across our customer base.
This isn't a typical marketing execution role. You'll sit at the heart of our commercial strategy, designing data-driven engagement models, leveraging marketing automation (Pardot), and using customer insights to accelerate acquisition, retention, and lifetime value.
As the CRM Manager, you'll be the architect behind how we engage, nurture, and convert our customers — ensuring our CRM is not just a tool, but a key driver of revenue and market impact.
What You'll Do:
Own the CRM Strategy: Develop and execute a customer engagement roadmap that directly supports commercial goals.
Data-Driven Targeting: Use customer insights and segmentation to deliver personalised, high-impact communications.
Campaign Leadership: Design, automate, and optimise multi-channel campaigns that drive lead generation and conversion.
Customer Retention: Build loyalty and retention programmes that reward engagement and reduce churn.
Technology & Analytics: Take full ownership of Pardot – ensuring automation excellence, reporting accuracy, and GDPR compliance.
Performance Reporting: Track and report on key metrics like CLV, retention, conversion velocity, and campaign ROI.
What We're Looking For:
Degree in Business, Commerce, or Marketing (MBA in Marketing preferred)
5+ years' experience in CRM or marketing operations roles within B2B, healthcare, or similar complex sectors
Hands-on Pardot expertise (or similar automation platforms like HubSpot/Marketo)
Proven track record of developing CRM strategies that deliver commercial outcomes
Strong data and segmentation skills, with the ability to turn insight into action
In-depth knowledge of GDPR compliance in CRM and marketing contexts
Excellent written and verbal communication skills
Experience with Salesforce CRM integration (advantageous)
Commercially minded, analytical, and entrepreneurial — with a "sleeves-rolled-up" attitude
Who are AYMES?
AYMES is an innovator in the Oral Nutrition Supplements sector. We have achieved remarkable and continued growth, and we have ambitious strategic plans to grow our portfolio. We provide the NHS with highest quality, best value Oral Nutrition Supplements and are regularly voted the best tasting product in the ONS sector. We are a team of agile, dynamic, and innovative individuals striving to continue moving quicker and faster.
Why Join AYMES?
At AYMES, we're on a mission to deliver high-quality, best-value clinical nutrition—and we're growing fast.
We offer:
B-Corp Certified | Fully Remote | 3 Paid Charity Days | 25 Days Holiday
Supportive Strengths-Based Environment | Flexible Benefits
Ready to shape the future of nutrition? Apply now and make a measurable impact.
Sound like you? Let's talk! Apply now or message us directly to learn more.
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