Program Manager, Policy GTM (Education) - TikTok Shop EMEA
Ecommerce's Governance and Experience (GNE) is a global team responsible for ensuring our marketplace is safe and trustworthy for not only users, but also sellers and creators. We are looking for a GNE Policy Strategy GTM program manager to join our team to drive clear and engaging GTM policy launches. By transforming complex policies into bite‑sized, accessible content and who will advocate for GNE policies and enhance the seller/creator experience through effective learning.
What You’ll Do
* Be responsible for the E2E strategy of policy GTM converting e-commerce GNE policies into engaging, informative, and easily digestible educational content for sellers/ creators.
* Coordinate content reviews, translation, proofreading and publication across EU markets.
* Write and produce educational materials and visualised content, including outreach messaging and comms, slide decks, and infographics, that appeal to multiple countries and language backgrounds.
* Build, manage and evaluate the efficacy of internal & external policy education content.
* Identify optimal channels for delivery of policy education content and drive amplification strategies.
* Analyse data to create solutions for education gaps.
* Be the educational voice of sellers and creators! Remain up-to-date on key policy changes and enforcement standards to champion policy GTM frameworks.
* Establish partnerships with global cross‑functional teams, including global & regional teams, operations, PR, legal, strategy teams, product teams and business leaders to build, standardise and optimise the overall process policy GTM workstreams.
Minimum Qualifications
* Proven experience of Programme Management in a Policy Operations environment.
* Demonstrated ability to analyse data and use data to drive decision making in an operational role managing multiple stakeholder groups.
* Previous experience working with global cross‑functional teams to build plans and projects.
* Experience coordinating a wide array of internal and external resources to obtain, process and operationalise information and develop a strategy.
* Ability to maintain composure in critical situations and communicate clearly with both internal and external stakeholders.
Preferred Qualifications
* Bachelor’s Degree or above.
* Proven experience collaborating with global teams and navigating communication barriers.
* Passionate, self‑driven and curious to learn and able to work independently in a fast‑paced environment.
* Strong strategic thinking ability and able to propose complex solutions and clear explanations in writing.
* Proven experience in drafting external communications.
About TikTok
TikTok is the leading destination for short‑form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok’s global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok’s mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy – a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We’re resilient and embrace challenges as they come. By constantly iterating and fostering an “Always Day 1” mindset, we achieve meaningful breakthroughs for ourselves, our company and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
#J-18808-Ljbffr