About the role
Shape the future of one of Vestacy’s most iconic household brands.
As Brand Manager for Calgon, you’ll take the lead on one of the most recognisable and trusted names in laundry care. This is a high impact, high visibility role where you’ll shape the brand’s strategy, accelerate growth, and bring breakthrough innovation to market.
You’ll own the full end to end brand plan – from insight to execution – ensuring Calgon continues to thrive in a competitive, fast moving category. Working closely with global brand, trade, media, sales, and supply teams, you’ll turn consumer and shopper understanding into campaigns, activations, and innovations that truly move the needle.
If you’re a commercially savvy marketer who thrives on cross functional collaboration, loves brand building, and wants to lead a household name to its next chapter of growth, this is the role for you.
Your responsibilities
* Lead and deliver the annual brand plan for Calgon, partnering with global trade and brand teams to build a strong NPD pipeline and consumer‑centric communications strategy.
* Own the brand’s commercial performance by delivering against financial, P&L, and market share targets.
* Drive cross‑functional collaboration across Global Brand, Supply, Sales, Media, and Finance to deliver impactful innovation, activation, and commercial plans.
* Identify and champion Business Development Initiatives (BDIs) using deep consumer, shopper, and market insights to unlock incremental growth.
* Develop and execute fully integrated marketing campaigns (ATL, BTL, digital, shopper), partnering with media teams and agencies to drive awareness, engagement, and conversion.
* Analyse brand and category performance data (Nielsen, Kantar, internal reporting) to diagnose issues and recommend corrective actions.
* Support Trade Marketing with customer‑specific activation plans, channel strategies, and promotional calendars.
* Partner with Sales teams to equip them with compelling customer sell‑ins and ensure strong retail execution.
The experience we're looking for
* 3+ years’ experience in brand or FMCG marketing, ideally with UK market experience
* Proven track record in launching NPD and driving projects end to end
* Experience delivering 360° campaigns across TV, digital, social, OLV, and shopper
* Strong analytical capability with the ability to turn data into clear actions
* Excellent written and verbal communication skills
* High curiosity, initiative, and drive to succeed
The skills for success
Data Analysis, Ecommerce, Adaptability and Innovation, Social Media, Ecommerce data, Digital Marketing Expertise, E-commerce Platforms, FMCG/Consumer Health Experience, Brand Management, Project Management, Analysing sales, Customer Relationship Management (CRM).
What we offer
We believe great work deserves great rewards. That’s why we offer numerous local benefits and global benefits designed to help you grow and thrive, such as career mobility opportunities, a referral program, access to our online learning academy, mental wellbeing support, and short-term bonus incentives.
Equality
We believe the best teams are built like great homes: on strong foundations and room to grow. That’s why we hire for potential as well as experience. If you resonate with our purpose, we encourage you to apply, even if you don’t tick every box. We’re committed to equal opportunity for all, regardless of age, ability, background, identity, or any other characteristic protected by law. Together, we create a space where everyone can thrive.
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