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Marketing and engagement lead

Birmingham (West Midlands)
VWV
Marketing
Posted: 29 October
Offer description

Marketing and Engagement Lead

We're looking for a driven, creative, and commercially minded Marketing and Engagement Lead to help shape how VWV connects with clients, builds its brand, and tells its story.

This is a fantastic opportunity for someone who loves leading teams, setting strategy, and bringing big ideas to life while still being close to the action. You'll play a key role in driving awareness of the VWV brand, engaging our audiences across multiple channels, and showcasing the depth of expertise that runs through our firm, working closely with the BD Lead and managers across the team.

If you're someone who thrives on collaboration, has a knack for turning strategy into meaningful campaigns, and enjoys inspiring others to do their best work, this could be your next move.

About The Role

As Marketing and Engagement Lead, you'll set the strategy for VWV's marketing and engagement activity and then turn it into clear, measurable plans that deliver results. You'll lead a talented team, helping them grow into a high-performing group that's proactive, creative, and focused on impact.

You'll develop and implement marketing strategies and campaigns that elevate our brand and strengthen client relationships. That includes everything from shaping our annual plans and analysing performance, to overseeing content creation, managing campaigns, and ensuring every piece of activity drives real ROI.

You'll also play a key role in evolving how VWV engages with clients, understanding their needs, improving the client journey, and using insight and data to inform future activity. Collaboration is at the heart of this role, so you'll work closely with teams across business development, digital, design, and communications to make sure our message is consistent and compelling.

About You

You'll be an experienced and confident marketing professional with a track record in leading teams and delivering strategic, results-driven campaigns. You'll know how to balance creativity with commercial thinking and how to use data and insight to make smart decisions that move the needle.

You'll bring strong communication and stakeholder management skills, a passion for developing people, and an instinct for building engagement through great storytelling. You'll be comfortable managing multiple priorities, guiding campaigns from concept to completion, and ensuring everything aligns with the firm's overall brand and goals.

Experience in brand management, communications strategy, and campaign delivery is key, as is an ability to inspire others and create an environment where ideas thrive. You'll be hands-on when needed, but always with a clear eye on the bigger picture.

A degree in Marketing, Communications or a related field would be ideal, but just as important is your experience, energy, and enthusiasm for what great marketing can achieve.

This is a senior role that offers the chance to make a genuine impact shaping how VWV communicates, connects, and grows. You'll join a supportive, ambitious team where fresh ideas are encouraged, and where your work will help drive real results for the firm and our clients.

If that sounds like the kind of challenge you're looking for, we'd love to hear from you.

For more details of the essential and desirable experience we're looking for, please click on the attached job description link.

Why Choose Us?

There are so many reasons to stop and explore VWV further. We're known for our friendly and welcoming culture where teamwork and collaboration are key. There's no pigeon-holing or glass ceilings here, just a professional yet relaxed culture where you can finally be yourself. We invite you to watch this short video on the right-hand side to see what our own people have to say about us.

We're striving to be an inclusive employer, to create a workplace and environment that promotes and values diversity, where everyone, regardless of background, can reach their full potential. Contact our recruiter to discuss any adjustments needed so we can make this the best possible candidate experience for you.

At VWV, we're committed to your growth with our bespoke Learning Academy, offering structured career-level programs across core business areas to prepare you for promotion opportunities and career advancement - join us to unlock your full potential.

Where Will I Be Working?

At VWV we have a truly unique and engaging culture that we hold dear. We work hard but we also love to have fun and we recognise that it's the social interaction between us that really shapes our culture.

Whilst we work to a hybrid model, for this role we would like you to work from one of our 4 office locations for 2- 3 days per week. In this way, you'll benefit first-hand from our warm and friendly culture as well as facilitate cross referral opportunities from your colleagues in other teams. We are of course happy to discuss any specific requirements of hybrid working with candidates on an individual basis.

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