Summary
Job ref: 16673
Job Type:
Location: Belfast
Contract type: Permanent
Closing Date: 10 October 2025
Business Development Manager
Business Development Manager | Drinks Inc
Belfast
Permanent
Join Our Family at Musgrave
Musgrave is one of Europe’s most successful family-owned businesses, with a rich 150-year legacy in food and brand innovation. We're proud to serve communities across Ireland and Spain, feeding one in three people every day through 18 iconic brands like SuperValu, Centra, Mace, Frank and Honest, and Musgrave MarketPlace. By supporting thousands of retail and foodservice family businesses, we make a positive impact on the communities they serve. We're committed to becoming the most trusted and sustainable business in Ireland, and we're looking for dynamic, forward-thinking individuals to join us on this journey.
As we continue our journey toward becoming Ireland’s most trusted and sustainable business, we have an exciting opportunity for a successful candidate to join our team as an Business Development Manager within our Drinks Inc division.
Drinks are a dynamic, experienced, leading local drinks company with a genuine passion for providing our customers with an extensive range of quality products and excellent service.
Our extensive portfolio boasts over 2,000 products across spirits, wines, beers, soft drinks and other bar essentials from crisps to blue roll.
We work closely with major drinks industry supply partners and have strong partnerships with local suppliers such as Mac Ivors Cider, Cocktail Keg Company as well as several local distilleries such as Hinch, Copeland and Boatyard. We are also agents for several premium wine brands such as Mionetto Prosecco and Lanson Champagne.
Based in Belfast, Drinks Inc has been part of the Musgrave Group since 2019. We are now recruiting for a Business Development Manager to join our Licensed Wholesale team to be responsible for developing the Drinks Inc business within Northern Ireland through effective sales, margin control and relationship management.
What you will be doing:
1. To develop the Drinks Inc business through effective sales growth, relationship management in both the on and off trades in a set geographical area.
2. Responsibility for achieving quarterly sales and margin targets in line with the objectives of the Drinks Inc business overall.
3. To grow the Key account business in the area by developing existing relationships and opening new accounts.
4. To win and develop profitable new business and work with the broader Drinks Inc team on opportunities.
5. To develop on and off trade Wine sales in Drinks Inc by growing our market share and to focus on securing new on trade wine lists.
6. Implement the company marketing plans driving promotions and NPD.
7. Full compliance with the company credit control policy.
8. To work with all support functions including logistics, trading, marketing and Telesales to drive customer service.
What we are looking for:
9. A minimum of 3 + years’ experience in a proactive field-based sales role, and experience in the licenced trade would be an advantage.
10. Proven experience of growing sales and achieving targets within your industry.
11. Strong commercial acumen and customer focus.
12. Ability to make decisions, meet targets and work under pressure.
13. Excellent planning, interpersonal and organisational skills
14. People person with the ability to network and build strong working relationships.
15. Full clean driving licence
16. Competent in MS Office to include excel and word.
What is nice to have:
17. Strong understanding of the drinks industry
18. An interest or knowledge of the wine industry
What we Offer or Why Musgrave:
Career Development: With a commitment to your personal and professional growth, Musgrave offers numerous opportunities for advancement and learning.
Collaborative Environment: Work alongside a passionate team, where your contributions will make a significant impact
Innovation Focus: Be part of a company that values forward-thinking solutions
Community Focus: Be part of a company that truly values its communities and strives to make a positive impact.
Be Part of a Legacy: Join a company with a long-standing commitment to community and innovation.
Are you ready to make a difference? Apply now and join is in creating a future where business success and positive change go hand in hand
Musgrave is an equal opportunities employer. We encourage applications from diverse candidates. If we can make any accommodations to enable you to be the best version of yourself during the interview, please let us know.
Musgrave operate a Work Smart hybrid working model where you can alternate your time between connecting and collaborating in the business and working remotely.
TBC