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About the Role
Brand Enablement Super Tribe aims to redefine sports betting experience through intuitive, exciting experiences that feel unique to every customer. Brand Enablement consists of 7 squads across UK and Porto, responsible for creating enablers that empower UK&I brands through experimentation, personalization, and other cross-functional capabilities such as Design Systems and Content Management Systems.
What You’ll Do
You will be chiefly responsible for ensuring our analytics tagging is not only in place but also adheres to required standards and best practices. You will put in place auditing capabilities to ensure continued management and monitoring of data integrity, and enable sustainable and more innovative functionality to capture additional data points and expand the available insight.
* Using Adobe Launch tag manager to capture data and maintain a sustainable and consistent analytics implementation across our sites.
* Working with technical teams across the business and third-party suppliers to implement your recommendations around analytics tagging and data capture.
* Be innovative in terms of data capture to provide new data points to increase the breadth of insight available to business intelligence analysts.
* Create and maintain documentation around analytics implementations across our various sites.
* Creation and management of auditing tools to monitor and manage data integrity on a continuing basis.
* Work closely with our Data Tribe to ensure data capture adheres to required standards.
How You’ll Do It
* Experience with implementing Adobe Analytics tracking.
* Experience defining tracking requirements.
* Experience using Tag Management tools.
* Knowledge of Javascript.
* Desirable skills:
* Experience with Adobe Analytics configuration (e.g. processing rules, classifications).
* Ability to write comprehensive and organised documentation for others.
* Web Analytics.
What’s on Offer
* £/€1,000 learning fund
* Twice-yearly bonus (with part of it guaranteed!)
* Unlimited Holiday
* Pension contribution scheme
* Private healthcare
* Hybrid Working
* Access to thousands of Udemy courses
* Invest via the Company Sharesave Scheme
About Flutter UK & Ireland
Our division operates four of the most popular and trusted brands in the market: Sky Betting and Gaming, Tombola, Betfair and Paddy Power. Together the Flutter UK&I brands offer market leading entertainment to millions of customers every single week!
Working here
Do you want to work somewhere extraordinary? From the people you spend your days with, to the ground‑breaking projects, no two days will be the same.
With a philosophy of ‘Together We Are More’ our 7,000+ colleagues come together to form an expert community across technology, product, commercial, data, infrastructure, marketing, and a myriad of subject areas.
We listen without judgement, encourage & support, and help build others up. Working at Flutter UK&I means you can be yourself, work how and where suits you best -and let your personality shine!
We’re working to be an inclusive employer, and we encourage people from all backgrounds, ways of thinking and working to apply. Everyone brings different perspectives and experiences; you don't have to meet all the requirements listed to apply for this role.
If you need any adjustments to make this role work for you let us know, and we’ll see how we can accommodate them.
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