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Senior brand manager, consumer engagement, intimate care

Kimberly-Clark
Brand manager
Posted: 6 October
Offer description

Description

You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world.

It starts with YOU.

We are looking for a Senior Brand Manager to join our C onsumer Engagement team working on some of our most iconic Intimate Care brands including Andrex. Not only will you be able to meet the puppy, but you will be responsible for developing the next generation of breakthrough creative campaigns. Reporting into the Consumer Engagement Marketing Manager you will also be supported by a fantastic team of media and content experts not just internally but also through our world-renowned agency partners. This role sits within the newly formed International Family and Professional Growth team which means you will have the opportunity to partner and drive change not only in the UK but across the globe! A rare opening and fantastic opportunity for a passionate marketer with a creative flair.

Key Responsibilities include:

1. Being the expert and guardian of our brand, ensuring all campaigns and content are aligned to our purpose, identity and promise.

2. Collaborate with creative, production and media to develop and deliver breakthrough ideas that have the power to change consumer behavior aligned to our strategies.

3. Translate ideas into scalable campaigns and toolkits that can be adopted and applied efficiently and effectively throughout the globe.

4. Plan and support in the development and deployment of assets across the full PESO ecosystem. Ensure content is best in class, high quality and produced, adapted, saved and shared in line with the plan.

5. Monitor and analyse campaigns, making data-driven adjustments as needed and ensuring best practice is rolled out globally.

6. Maximize the value creation of our agency partnerships. Lead the management of day-to-day contact with agency to ensure quality output in desired timeframes.

7. Oversee the allocation and management of advertising budgets to ensure maximum ROI.

8. Mentor and provide guidance to markets to support in the achievement of campaign objectives.

About Us

Huggies®. Kleenex®. Cottonelle®. Scott®. Kotex®. Poise®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you.

At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact. We’re founded on more than 150 years of market leadership, and we’re always looking for new and better ways to perform – so there’s your open door of opportunity. It’s all here for you at Kimberly-Clark.

About You

You perform at the highest level possible, and you appreciate a performance culture fuelled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.
You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we’re constantly exploring new ideas on how, when, and where we can best achieve results.

To succeed in this role, you will need the following qualifications:

Leadership Competencies / Qualifications

9. You have marketing experience with a proven track record of successful creative and comms strategy execution

10. Experience in partnering with media to develop and deploy plans.

11. Ability to manage and influence multi-functional internal and external stakeholders, including agency management.

12. Experienced in digital marketing with good knowledge of key media platforms

13. Cross market campaign development experience is desired.

14. Exceptional communication skills with an ability to partner with a number of different stakeholders.

15. Strong interpersonal skills; ability to build working relationships across functions, cultures and geographies and to interface with all levels of the organisation.

16. Solid understanding of brand strategy and an ability to critically review creative with a lens of both craft and strategy.

17. Good communication skills, proficient English speaker

18. Highly organised with proven project management skills

Total Benefits

We offer competitive pay and benefits to employees and reward excellence and performance. Our belief in promoting a healthy work-life balance drives us to support our employees’ total well-being, offering comprehensive benefits not limited to gym memberships, private medical insurance, dental cover, employee assistance programme, cycle to work scheme, critical illness cover, travel insurance and a market leading defined contribution pension scheme.

Certain benefits, such as flexible work schedules and parental leave, can be tailored to meet specific individual needs, giving our employees the flexibility to manage their commitments inside and outside of work. We are proud to be rated as a top 100 workplace for working mothers for two years in a row.

To Be Considered
Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.

In the meantime, please check out the.

And finally, the fine print….

Primary Location

United Kingdom- Flexible Location - South East England

Additional Locations

Worker Type

Employee

Worker Sub-Type

Regular

Time Type

Full time

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